B2B Marketing Manager (f/m/d)

B2B Marketing Manager (f/m/d)

Erlangen Vollzeit 36000 - 60000 € / Jahr (geschätzt) Kein Home Office möglich
Siemens Gas and Power GmbH & Co. KG

Auf einen Blick

  • Aufgaben: Lead B2B marketing strategies and create engaging content for our Gas Services division.
  • Arbeitgeber: Siemens Energy is a global leader in sustainable energy solutions with a diverse workforce.
  • Mitarbeitervorteile: Enjoy flexible work options, professional development, and an attractive pension scheme.
  • Warum dieser Job: Join us to drive the energy transition and make a real impact on the future of power generation.
  • Gewünschte Qualifikationen: Bachelor's degree in Marketing or Communications; experience in B2B marketing preferred.
  • Andere Informationen: We celebrate diversity and encourage applications from all backgrounds.

Das voraussichtliche Gehalt liegt zwischen 36000 - 60000 € pro Jahr.

As a Marketing Manager, your day might begin with furnishing our sales manager with the latest presentations for our industrial heat pumps. Next, you’ll switch gears to curate fresh content for our website, focusing on our Gas Turbine portfolio. In the afternoon, you’re planning for the upcoming fair in the US, defining engaging topics and selecting suitable speakers. Your day concludes with outlining marketing activities for our next reference project, ensuring these are well-aligned with our stakeholders‘ expectations.

How You’ll Make an Impact

  • Develop and implement global B2B marketing strategy for Gas Services new unit
  • Collaborate with global product experts and contributors
  • Design and execute digital marketing campaigns
  • Create and maintain marketing assets for sales teams
  • Advocate and communicate energy transition perspective to customers
  • Support global fairs and exhibitions, evaluate marketing success, and build stakeholder relationships

What You Bring

  • Bachelor’s degree in Marketing, Communications, or Media
  • Several years of marketing and communications experience, ideally in B2B industrial field; experience in the energy industry is a plus
  • Proficiency in latest marketing innovations
  • Exceptional presentation, analytical, and storytelling skills
  • Proficiency in English and demonstrated intercultural competencies
  • Excellent organization, project management, communication, and teamwork skills

About the Team

Our Gas Services division offers low-emission power generation through service and decarbonization. Zero or low emission power generation and all gas turbines under one roof, steam turbines and generators. Decarbonization opportunities through service offerings, modernization, and digitalization of the fleet.

Who is Siemens Energy?

At Siemens Energy, we are more than just an energy technology company. With ~100,000 dedicated employees in more than 90 countries, we develop the energy systems of the future, ensuring that the growing energy demand of the global community is met reliably and sustainably. The technologies created in our research departments and factories drive the energy transition and provide the base for one sixth of the world’s electricity generation.

Our global team is committed to making sustainable, reliable, and affordable energy a reality by pushing the boundaries of what is possible. We uphold a 150-year legacy of innovation that encourages our search for people who will support our focus on decarbonization, new technologies, and energy transformation.

Lucky for us, we are not all the same. Through diversity we generate power. We run on inclusion and our combined creative energy is fueled by over 130 nationalities. Siemens Energy celebrates character – no matter what ethnic background, gender, age, religion, identity, or disability. We energize society, all of society, and we do not discriminate based on our differences.

Benefits:

  • In addition to an attractive remuneration package in line with the market, you can expect an attractive employer-financed company pension scheme
  • We also offer the opportunity to become a Siemens Energy shareholder
  • We offer our employees the opportunity to work flexibly and remotely, and our inspiring offices provide space for collaboration and creativity
  • The professional and personal development of our employees is very important to us. We provide them with the opportunities to learn and develop in a self-determined way; various attractive programmes and learning materials are available for this purpose
  • In relation to the ‚compatibility of family and work‘, we have a wide range of offers, e.g., flexible working time models, childcare places at many locations, the possibility of trial part-time work or even a sabbatical

We value equal opportunities and welcome applications from people with disabilities.

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B2B Marketing Manager (f/m/d) Arbeitgeber: Siemens Gas and Power GmbH & Co. KG

Siemens Energy is an exceptional employer that fosters a dynamic and inclusive work culture, where innovation thrives and diverse perspectives are valued. With a strong commitment to employee growth, we offer flexible working arrangements, comprehensive development programs, and a supportive environment that encourages collaboration and creativity. Join us in shaping the future of energy while enjoying competitive benefits, including a company pension scheme and opportunities for share ownership.
Siemens Gas and Power GmbH & Co. KG

Kontaktperson:

Siemens Gas and Power GmbH & Co. KG HR Team

StudySmarter Bewerbungstipps 🤫

So bekommst du den Job: B2B Marketing Manager (f/m/d)

✨Tip Number 1

Familiarize yourself with the latest trends in B2B marketing, especially within the energy sector. Understanding the nuances of digital marketing campaigns and how they apply to industrial products will give you an edge.

✨Tip Number 2

Network with professionals in the energy industry and attend relevant fairs or exhibitions. Building relationships with stakeholders can provide valuable insights and potentially lead to referrals.

✨Tip Number 3

Prepare to discuss your experience with project management and collaboration in a team setting. Highlight specific examples where you've successfully aligned marketing strategies with stakeholder expectations.

✨Tip Number 4

Showcase your storytelling skills by preparing a few case studies or examples of past marketing campaigns you've executed. Being able to articulate your thought process and results will impress the hiring team.

Diese Fähigkeiten machen dich zur top Bewerber*in für die Stelle: B2B Marketing Manager (f/m/d)

B2B Marketing Strategy Development
Digital Marketing Campaign Execution
Content Creation and Management
Presentation Skills
Analytical Skills
Storytelling Skills
Project Management
Intercultural Competence
Stakeholder Relationship Management
Collaboration with Product Experts
Event Planning and Coordination
Communication Skills
Teamwork
Proficiency in English

Tipps für deine Bewerbung 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in B2B marketing, particularly in the industrial or energy sectors. Use keywords from the job description to demonstrate your fit for the role.

Craft a Compelling Cover Letter: In your cover letter, express your passion for energy transition and how your skills align with the responsibilities of the Marketing Manager position. Mention specific examples of past marketing campaigns you've successfully executed.

Showcase Your Analytical Skills: Since the role requires analytical skills, include examples of how you've used data to drive marketing decisions or measure campaign success in your previous roles.

Highlight Intercultural Competence: Given the global nature of the position, emphasize any experience you have working in diverse teams or international markets. This will showcase your ability to collaborate effectively across cultures.

Wie du dich auf ein Vorstellungsgespräch bei Siemens Gas and Power GmbH & Co. KG vorbereitest

✨Showcase Your B2B Marketing Experience

Be prepared to discuss your previous experience in B2B marketing, especially in the industrial sector. Highlight specific campaigns you've managed and the results achieved, as this will demonstrate your capability to develop and implement effective marketing strategies.

✨Demonstrate Your Knowledge of the Energy Industry

Since the role involves working within the energy sector, familiarize yourself with current trends and challenges in the industry. Be ready to discuss how these factors influence marketing strategies and how you can contribute to Siemens Energy's goals.

✨Prepare Engaging Presentation Materials

Given the emphasis on presentations in the job description, prepare a sample presentation or marketing asset that showcases your storytelling skills. This will not only highlight your creativity but also your ability to communicate complex information effectively.

✨Emphasize Collaboration and Teamwork Skills

The role requires collaboration with global product experts and stakeholders. Share examples of how you've successfully worked in teams, managed projects, and built relationships across different cultures to show that you can thrive in a diverse environment.

B2B Marketing Manager (f/m/d)
Siemens Gas and Power GmbH & Co. KG
Siemens Gas and Power GmbH & Co. KG
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