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- Aufgaben: Lead the marketing team for a luxury watch brand in Switzerland.
- Arbeitgeber: Join Amavita, a bold and dynamic player in the chemical and pharmaceutical industry.
- Mitarbeitervorteile: Enjoy excellent working conditions and attractive benefits while collaborating with a dedicated team.
- Warum dieser Job: Shape the future of luxury marketing and drive brand growth in a fast-paced environment.
- Gewünschte Qualifikationen: 5+ years in luxury marketing; strong communication skills in German and English required.
- Andere Informationen: Opportunity to innovate and push boundaries in a traditional industry.
Das voraussichtliche Gehalt liegt zwischen 72000 - 108000 € pro Jahr.
Balancing Passion and Profession: Insights from…
Dive into their inspiring journeys as they share tips on balancing work and personal interests.
Amavita Chemical & Pharmaceutical industry
Shaped by our founding story and inspired by the people we work with, we seek individuals who stand up for what they believe in. As a company, we are bold and dynamic, driven by passion and excellence. Together, we think and act future-oriented, continue to innovate, and push boundaries in a traditional industry. With us, you can be your true self. «We Empower, we Exceed, we Engineer».
MAIN PURPOSE
Lead the marketing & communications team for IWC in Switzerland
WE WELCOME
Experienced and passionate individual eager to build and create a marketing strategy for high-end luxury timepiece brand in IWCs’ home market Switzerland.
YOU ARE
An experienced and passionate individual with 5+ years of experience in marketing and communications in the world of luxury, hospitality or related industries . In your function you will lead the marketing and communications team and play a vital role in developing and implementing strategic marketing initiatives to promote the brand and drive sales growth . You will be responsible for managing all aspects of marketing and communications, both internally and externally, while supporting retail, wholesale and e-commerce business channels. Strongly interested in customers and key stakeholders, you both shape and represent the brand. Understanding customer needs, you contribute to an outstanding brand experience and client development. As a leader, you will be coaching a cross functional team constituted of a Senior Communications Manager, a Senior Project Manager and a Project Manager Trade Marketing.
KEY RESPONSIBILITIES
In the role of the Head of Marketing, you contribute to the brand growth in terms of image and appreciation and are responsible for all marketing initiatives in the Swiss market.
You foster prospects and clients brand awareness and appreciation across all touchpoints and drive brand interaction in trade- and retail-marketing. Leading the team of 3 team members, you are responsible for the main areas as of:
- PR / Communications: Definition of local strategy and roadmap in the light of global guidelines, leading the Senior Communications Manager and PR agency
- Media: Definition of media strategy and buying across all channels
- CRM: Manage, monitor and improve customer journey across all on- and offline touchpoints
- CX / Events: Creation of outstanding experiences to drive prospect and client development
- Trade Marketing: Conception, steering and controlling of brand visibility and activation for all POS
- Partnerships: Identification of matching partnerships to drive brand appreciation / community building
- Budget: Financial planning, steering and controlling of all related marketing budgets
- Reporting: Close collaboration and exchange with IWC HQ peers including reporting on all initiatives
QUALIFICATIONS
- Masters degree in marketing and communications or a related field
Proven experience in marketing and communication roles, preferably in the luxury goods or high-end watch industry
Passionate about the luxury and watch industry with a strong understanding of the high-end watch market, customer behaviors and industry trends
- Great ability to adapt and to work in a fast-paced environment
- Excellent written and verbal communication skills in both German and English , French as a plus
- Team player with hands-on attitude and strong interpersonal communication, project management and organizational skills
- Strong focus for excellence and details, with the ability to handle multiple tasks simultaneously
- Up to speed in digital and performance marketing
- Strong analytical, budgeting, PowerPoint and Excel skills paired with logical mindset
WE OFFER
Close collaboration with an engaged and dedicated team is there to support you to succeed in this challenging and exciting role. During your time with us, you will get familiar with our know-how and gain practical insights into different business areas.
Best of all, you will grow in a stimulating environment with excellent working conditions and attractive benefits!
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Head of Marketing Switzerland Arbeitgeber: talendo ag
Kontaktperson:
talendo ag HR Team
StudySmarter Bewerbungstipps 🤫
So bekommst du den Job: Head of Marketing Switzerland
✨Tip Number 1
Familiarize yourself with the luxury watch market in Switzerland. Understanding the nuances of customer behavior and industry trends will help you stand out as a candidate who is not only passionate but also knowledgeable about the brand's environment.
✨Tip Number 2
Network with professionals in the luxury goods sector, especially those involved in marketing and communications. Building relationships can provide you with valuable insights and potentially lead to referrals that could enhance your application.
✨Tip Number 3
Showcase your leadership skills by discussing past experiences where you successfully led a team or project. Highlighting your ability to coach and develop others will resonate well with the expectations for this role.
✨Tip Number 4
Stay updated on digital marketing trends and tools, particularly those relevant to the luxury sector. Demonstrating your proficiency in digital strategies will be crucial in a fast-paced environment like IWC.
Diese Fähigkeiten machen dich zur top Bewerber*in für die Stelle: Head of Marketing Switzerland
Tipps für deine Bewerbung 🫡
Understand the Brand: Before applying, take the time to understand IWC's brand values and market positioning. Familiarize yourself with their luxury timepieces and recent marketing campaigns to demonstrate your passion and knowledge in your application.
Tailor Your CV: Highlight your relevant experience in marketing and communications, especially within the luxury sector. Emphasize your leadership skills and any successful marketing strategies you've implemented in previous roles.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the brand. Share specific examples of how your experience aligns with the responsibilities outlined in the job description, particularly in managing teams and driving brand growth.
Showcase Your Communication Skills: Since excellent communication skills are crucial for this position, ensure that your application is well-written and free of errors. Use clear and concise language to convey your ideas effectively, reflecting the high standards expected in the luxury industry.
Wie du dich auf ein Vorstellungsgespräch bei talendo ag vorbereitest
✨Show Your Passion for Luxury Marketing
Make sure to express your genuine passion for the luxury and watch industry during the interview. Share specific examples of how you've successfully marketed luxury products in the past, and discuss what excites you about working with high-end brands.
✨Demonstrate Strategic Thinking
Prepare to discuss your approach to developing and implementing marketing strategies. Highlight any previous experiences where you led a team or project that resulted in significant brand growth or customer engagement, especially in a fast-paced environment.
✨Understand Customer Needs
Be ready to talk about how you gather insights on customer behaviors and preferences. Discuss any tools or methods you've used to enhance the customer journey and create outstanding brand experiences, as this is crucial for the role.
✨Highlight Team Leadership Skills
Since you'll be leading a team, share your leadership style and how you coach and motivate team members. Provide examples of how you've successfully managed cross-functional teams and collaborated with different departments to achieve marketing goals.
