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- Aufgaben: Lead marketing strategies and activities through market research and analysis.
- Arbeitgeber: Join a dynamic team focused on innovative brand management.
- Mitarbeitervorteile: Enjoy creative collaboration and opportunities for professional growth.
- Warum dieser Job: Be at the forefront of brand strategy and product development in a vibrant environment.
- Gewünschte Qualifikationen: Looking for creative thinkers with a passion for marketing and brand management.
- Andere Informationen: This role offers a chance to shape brand identity and drive market success.
Das voraussichtliche Gehalt liegt zwischen 36000 - 60000 € pro Jahr.
What you’ll do
- Independent development and implementation of marketing strategies and activities through in-depth market research and market analysis
- Development and recommendation of strategies in close cooperation with market research, media planning, key account management and creative agencies
- Brand planning and control through market share and competition analyses and the creation of contribution margin targets
- Responsible for the format strategy including pricing
- Active participation in creative processes and analysis of potential new products
- Support in the development of marketing and POS material
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Brand Manager HSC (d/f/m) Arbeitgeber: Henkel AG & Co. KGaA
Kontaktperson:
Henkel AG & Co. KGaA HR Team
StudySmarter Bewerbungstipps 🤫
So bekommst du den Job: Brand Manager HSC (d/f/m)
✨Tip Number 1
Familiarize yourself with the latest trends in brand management and marketing strategies. This will not only help you understand the role better but also allow you to discuss relevant topics during your interview.
✨Tip Number 2
Network with professionals in the industry, especially those who work in brand management or marketing. Engaging with them can provide insights into the company culture and expectations, which can be beneficial for your application.
✨Tip Number 3
Prepare to showcase your analytical skills by being ready to discuss how you've used market research and analysis in past roles. Highlight specific examples where your strategies led to measurable results.
✨Tip Number 4
Stay updated on the company's current marketing campaigns and product offerings. Being knowledgeable about their recent activities will demonstrate your genuine interest in the position and the brand.
Diese Fähigkeiten machen dich zur top Bewerber*in für die Stelle: Brand Manager HSC (d/f/m)
Tipps für deine Bewerbung 🫡
Understand the Role: Make sure to thoroughly read the job description for the Brand Manager position. Understand the key responsibilities such as market research, strategy development, and collaboration with various teams.
Highlight Relevant Experience: In your CV and cover letter, emphasize your previous experience in marketing strategies, market analysis, and brand management. Use specific examples that demonstrate your ability to develop and implement successful marketing activities.
Showcase Analytical Skills: Since the role involves market share and competition analyses, be sure to mention any analytical skills or tools you are familiar with. This could include data analysis software or methodologies you've used in past roles.
Tailor Your Application: Customize your application materials to reflect the language and values of the company. Use keywords from the job description to show that you are a perfect fit for the Brand Manager role.
Wie du dich auf ein Vorstellungsgespräch bei Henkel AG & Co. KGaA vorbereitest
✨Show Your Market Research Skills
Be prepared to discuss your experience with market research and analysis. Highlight specific examples where your insights led to successful marketing strategies or product developments.
✨Collaborate Effectively
Since the role involves close cooperation with various teams, share examples of how you've successfully collaborated with different departments like media planning or creative agencies in past projects.
✨Understand Brand Planning
Demonstrate your knowledge of brand planning and control. Discuss how you have previously analyzed market share and competition, and how that informed your strategic decisions.
✨Be Creative and Analytical
Prepare to showcase your ability to balance creativity with analytical thinking. Discuss any experiences where you contributed to creative processes while also considering market viability and pricing strategies.
