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- Aufgaben: Drive our marketing message through SEO, social media, email campaigns, and analytics.
- Arbeitgeber: Join a young, dynamic team in a growing organization focused on innovation.
- Mitarbeitervorteile: Enjoy creative freedom, open communication, and a positive team environment.
- Warum dieser Job: This role offers the chance to make an impact and grow your skills in digital marketing.
- Gewünschte Qualifikationen: Fluent in German with experience in digital marketing; a degree in a related field is preferred.
- Andere Informationen: Ideal for team players who thrive in fast-paced environments.
Das voraussichtliche Gehalt liegt zwischen 36000 - 60000 € pro Jahr.
To strengthen our marketing team with your commitment and eagerness to drive our message forward and facilitate the achievement of our goals.
Responsibilities:
- SEO and SEM Optimization: Optimize website content and manage pay-per-click campaigns to improve search engine rankings, increase organic traffic, and generate quality leads.
- Website: Further improve the website and its content.
- Social Media Management: Develop and execute paid and organic social media campaigns to amplify brand messaging, foster community engagement, and drive lead generation efforts.
- Email/SMS Marketing: Plan, execute, and analyze email marketing campaigns to nurture leads, promote product/service offerings, upselling, and support customer retention initiatives.
- Analytics and Reporting: Utilize analytics tools to track key performance metrics, evaluate campaign effectiveness, and provide actionable insights for continuous optimization and improvement.
- Collaboration and Cross-Functional Support: Collaborate with internal teams, including Sales, Product Management, Brand and Communications, Customer Value Management, and Digital Marketing & Sales Operations teams to ensure alignment of marketing initiatives with overall business goals and objectives.
- Market Research and Competitive Analysis: Stay abreast of industry trends, competitor activities, and market dynamics to identify opportunities and inform marketing strategies and tactics.
- Content Creation and Management: Create compelling and relevant content across various digital platforms, including website, blog, social media, email campaigns, and more, to engage target audiences and drive brand awareness.
- Trend Analysis: Track and analyze trends in the digital marketing landscape and implement them in your own strategy.
Minimum Requirements:
- Fluent in German
- Ideally, a Bachelor’s degree in Business Administration, Marketing, Communications, or a related field; Master’s degree is a plus
- Proven experience in digital marketing roles with Performance, digital and search engine marketing – preferably in small, modestly staffed companies
- Deep understanding of digital marketing channels, including SEO, SEM, social media, email marketing, and content marketing
- Proficiency in digital marketing tools and platforms, such as Google Analytics, Meta Ads Manager, Google Ads, Google AdWords, website CMS, social media, SEO website crawler, LinkedIn Ads Manager, etc.
- Interest in supporting POS marketing during a transition period
- Excellent written and verbal communication skills in English and German; every other language is a plus
- Team player with the ability to thrive in a fast-paced, small team in a dynamic environment
- Ability to manage multiple tasks/projects simultaneously
- Structured and well-organized work style
- Ability to work purposefully and independently while being a team player
What We Offer:
- An exciting challenge in a young and dynamic team
- Respectful and open communication and cooperation
- Above-average creative freedom and room for your own ideas
- A collegial, positive, and goal-oriented team and short decision-making processes
- A dynamic working environment in a growing organization
#J-18808-Ljbffr
Digital Marketing Manager Arbeitgeber: Esportconnect
Kontaktperson:
Esportconnect HR Team
StudySmarter Bewerbungstipps 🤫
So bekommst du den Job: Digital Marketing Manager
✨Tip Number 1
Make sure to showcase your experience with SEO and SEM in your conversations. Highlight specific campaigns you've managed and the results you've achieved, as this will demonstrate your ability to drive traffic and generate leads.
✨Tip Number 2
Familiarize yourself with the latest trends in digital marketing, especially in social media and email marketing. Being able to discuss current strategies and tools will show that you're proactive and knowledgeable about the industry.
✨Tip Number 3
Prepare to discuss how you collaborate with cross-functional teams. Share examples of how you've worked with sales or product management to align marketing initiatives with business goals, as teamwork is crucial in our dynamic environment.
✨Tip Number 4
Be ready to talk about your proficiency with digital marketing tools like Google Analytics and Meta Ads Manager. Demonstrating your technical skills will reassure us that you can effectively analyze campaign performance and optimize strategies.
Diese Fähigkeiten machen dich zur top Bewerber*in für die Stelle: Digital Marketing Manager
Tipps für deine Bewerbung 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing, especially in SEO, SEM, and social media management. Use keywords from the job description to align your skills with what the company is looking for.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital marketing and your eagerness to contribute to the team. Mention specific achievements in previous roles that demonstrate your ability to drive results.
Showcase Your Analytical Skills: In your application, emphasize your proficiency with analytics tools like Google Analytics and your experience in tracking key performance metrics. Provide examples of how you've used data to optimize campaigns.
Highlight Team Collaboration: Since the role requires collaboration with various teams, include examples of past experiences where you successfully worked with cross-functional teams to achieve marketing goals.
Wie du dich auf ein Vorstellungsgespräch bei Esportconnect vorbereitest
✨Showcase Your Digital Marketing Expertise
Be prepared to discuss your previous experience in digital marketing roles, especially focusing on SEO, SEM, and social media management. Highlight specific campaigns you've worked on and the results achieved to demonstrate your proficiency.
✨Demonstrate Analytical Skills
Since analytics and reporting are crucial for this role, come equipped with examples of how you've used tools like Google Analytics or Meta Ads Manager to track performance metrics. Be ready to explain how you derived actionable insights from data.
✨Emphasize Collaboration Experience
This position requires collaboration with various teams. Share examples of how you've successfully worked with cross-functional teams in the past, emphasizing your ability to align marketing initiatives with broader business goals.
✨Prepare for Trend Analysis Discussion
Stay updated on the latest trends in digital marketing. Be ready to discuss how you keep abreast of industry changes and how you would implement these trends into your own strategies to drive brand awareness and engagement.
