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- Aufgaben: Lead marketing strategies for German and Dutch markets, driving brand awareness and financial performance.
- Arbeitgeber: Join a top-tier e-commerce group with a strong global presence and innovative culture.
- Mitarbeitervorteile: Enjoy flexible remote work options and a competitive salary package.
- Warum dieser Job: Be part of a dynamic team that values creativity and impact in the digital marketing space.
- Gewünschte Qualifikationen: Must be a native German speaker with strong digital marketing experience and leadership skills.
- Andere Informationen: This role offers the chance to influence key decisions at the C-Suite level.
Das voraussichtliche Gehalt liegt zwischen 54000 - 84000 € pro Jahr.
Role: Senior Marketing Manager
Location: Flexible within Germany – fully REMOTE
Salary: Competitive + package
Fluent German + the current right to work in Germany is essential
This is an excellent opportunity to join an innovative e-commerce group with a turnover in the multiple €bn’s that has grown year on year for many years. Their global scope also spans branding and manufacturing of their own B2C products in an agile, market-leading way, creating a real niche. Excellent company culture.
The role is perfect for an outstanding marketing leader to drive the performance of German and Dutch markets through all marketing levers. Key areas of responsibility include the marketing roadmap, ad hoc cross-functional action plans, the promotional playbook, reporting, and performance analyses. The role reports into Director level and has one experienced direct report. It requires frequent interactions/alignment with peers as well as subject matter experts across Pricing, Promo, Channels, Media Planning, Site, Analytics, CRM, Brand, and Finance.
The core mission of the role is to 1/ increase brand awareness, 2/ refocus the content narrative on value generation, and 3/ with ownership of financial performance, drive ROI.
What You Will Do:
- Define and orchestrate actions across all marketing dimensions for your markets, and inform roadmaps beyond marketing (website experience, assortment expansion etc.);
- Report on KPIs and articulate performance drivers;
- Steer research and analyses, and socialize take-aways and implications;
- Measure impact of actions and define implications;
- Leverage and articulate insights from subject matter experts across the organization to inform go-to-market strategies.
Your Qualifications:
- Strong marketing experience within a digital ecosystem
- Native German speaker with robust knowledge of the German market, PR & media
- Understanding of marketing levers and how they work together, in particular paid media, PR/Comms & Social, and trade marketing;
- Strong influential and leadership skills to influence decisions beyond direct scope, including C-Suite
- Ability to manage a large and diverse set of stakeholders, for input/guidance or for influential purposes.
If interested, please apply ASAP
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Senior Marketing Manager - E-commerce organisation Arbeitgeber: 1st Executive
Kontaktperson:
1st Executive HR Team
StudySmarter Bewerbungstipps 🤫
So bekommst du den Job: Senior Marketing Manager - E-commerce organisation
✨Tip Number 1
Make sure to showcase your experience in driving marketing strategies specifically for e-commerce. Highlight any successful campaigns you've led that resulted in increased brand awareness or ROI, as this aligns perfectly with the core mission of the role.
✨Tip Number 2
Since the role requires frequent interactions with various stakeholders, emphasize your strong communication and leadership skills. Share examples of how you've influenced decisions at higher levels, especially in cross-functional teams.
✨Tip Number 3
Familiarize yourself with the latest trends in the German digital marketing landscape. Being able to discuss current market dynamics and how they impact marketing strategies will demonstrate your expertise and readiness for the role.
✨Tip Number 4
Prepare to discuss how you measure the impact of marketing actions. Be ready to share specific KPIs you've used in the past and how you've leveraged insights from data to inform your go-to-market strategies.
Diese Fähigkeiten machen dich zur top Bewerber*in für die Stelle: Senior Marketing Manager - E-commerce organisation
Tipps für deine Bewerbung 🫡
Understand the Role: Take the time to thoroughly read the job description. Understand the key responsibilities and qualifications required for the Senior Marketing Manager position, especially the focus on e-commerce and digital marketing.
Tailor Your CV: Customize your CV to highlight relevant experience in digital marketing, particularly within e-commerce. Emphasize your leadership skills and any experience you have with cross-functional teams, as these are crucial for this role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for marketing and your understanding of the German market. Mention specific achievements that demonstrate your ability to drive brand awareness and ROI, aligning with the company's goals.
Highlight Language Proficiency: Since fluency in German is essential, make sure to clearly state your language skills in both your CV and cover letter. If you have experience working in bilingual environments or with Dutch markets, be sure to include that as well.
Wie du dich auf ein Vorstellungsgespräch bei 1st Executive vorbereitest
✨Showcase Your Marketing Expertise
Be prepared to discuss your previous marketing experiences in detail, especially those related to e-commerce. Highlight specific campaigns you've led and the results achieved, particularly in the German and Dutch markets.
✨Demonstrate Leadership Skills
Since the role involves managing a direct report and influencing C-Suite decisions, be ready to share examples of how you've successfully led teams and influenced stakeholders in past roles.
✨Understand the Company Culture
Research the company's values and culture. Be ready to explain how your personal values align with theirs and how you can contribute to maintaining their excellent company culture.
✨Prepare for KPI Discussions
Familiarize yourself with key performance indicators relevant to the role. Be prepared to discuss how you would measure success and what metrics you would focus on to drive ROI in your marketing strategies.
