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- Aufgaben: Build relationships with influencers and create engaging marketing campaigns.
- Arbeitgeber: Join TQG, a leading sports nutrition company with a passion for health and fitness.
- Mitarbeitervorteile: Enjoy remote work options, a diverse culture, and opportunities for professional growth.
- Warum dieser Job: Be part of a high-performance team that values creativity and innovation in influencer marketing.
- Gewünschte Qualifikationen: Experience in influencer marketing or social media management, especially in fitness or nutrition.
- Andere Informationen: Work remotely or from our London office, with a focus on lifestyle and job balance.
Das voraussichtliche Gehalt liegt zwischen 43200 - 72000 € pro Jahr.
Germany, remote
Join our team in London (or remote) as an Influencer Marketing Manager (gn) and play a crucial role in building relationships with social media influencers, developing creative campaigns, and driving engagement with our target audience. As a key member of our marketing team, you will work closely with content creators, collaborate with cross-functional teams, and monitor campaign performance to optimize future strategies.
The position is unlimited and is based in London (or remote).
Responsibilities
- Identify, contact, and build relationships with social media influencers who align with our brand values and vision.
- Develop and execute creative influencer marketing campaigns that resonate with our target audience and generate attention.
- Collaborate with our content and marketing teams to create engaging, shareable content in collaboration with influencers.
- Monitor campaign performance and analyze key metrics to optimize future strategies.
- Organize influencer events, including shootings and video shoots, for our social media channels.
- Stay up-to-date with industry trends, emerging platforms, and best practices in influencer marketing.
Qualifications
- Previous experience in influencer marketing or social media management, within the fitness or nutrition industry in the UK.
- Confident personality with excellent communication and relationship-building skills.
- Creative thinking and ability to develop engaging campaigns.
- Proficiency in social media platforms and content creation tools.
- Fluency in English.
Being part of our team means working in a high-performance company with a shared passion for our products and our collective mission. You can expect a diverse culture, strong team cohesion, continuous opportunities for professional growth and taking ownership, as well as an exciting daily blend of lifestyle and job. TQG offers positions in Hamburg, Elmshorn, Nützen, and in Amsterdam and London, both in hybrid and remote setups.
About Us
The Quality Group (TQG), boasting an annual turnover exceeding 500 million euros, stands as the premier enterprise in Germany for sports nutrition, dietary supplements, and reduced-sugar products. Located in Hamburg-Altona, our company has been under the joint ownership of its founders and CVC, Europe’s leading private equity investor, since 2020.
TQG operates an exceptional digital Direct-to-Consumer & Social Commerce business model, inclusive of in-house production, logistics, and technology. This model encompasses the following brands: „ESN,“ deeply rooted in the fitness and gym community, holds the title of Germany’s market leader in sports nutrition, encompassing protein powders, protein bars, and sport supplements. „More Nutrition“ facilitates a healthier lifestyle without compromise. Both brands are deeply ingrained in their respective communities, with the shared goal of enriching the lives of their members and customers while helping them achieve their personal aspirations.
That’s who we are – The Quality Group – nice to meet you! Now, it’s your turn!
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(Senior) Influencer Marketing Manager (gn) - French-speaking Arbeitgeber: The Quality Group
Kontaktperson:
The Quality Group HR Team
StudySmarter Bewerbungstipps 🤫
So bekommst du den Job: (Senior) Influencer Marketing Manager (gn) - French-speaking
✨Tip Number 1
Familiarize yourself with the latest trends in influencer marketing, especially within the fitness and nutrition sectors. This knowledge will help you speak confidently about strategies and ideas during your interview.
✨Tip Number 2
Build a portfolio showcasing your previous work in influencer marketing or social media management. Highlight successful campaigns you've executed, particularly those that resonate with the target audience similar to TQG's brands.
✨Tip Number 3
Network with influencers and professionals in the fitness and nutrition industry. Engaging with them on social media can provide insights and potentially lead to valuable connections that may benefit your application.
✨Tip Number 4
Prepare to discuss how you would approach building relationships with influencers that align with TQG's brand values. Think of creative campaign ideas that could enhance their community engagement and showcase your innovative thinking.
Diese Fähigkeiten machen dich zur top Bewerber*in für die Stelle: (Senior) Influencer Marketing Manager (gn) - French-speaking
Tipps für deine Bewerbung 🫡
Understand the Role: Take the time to thoroughly read the job description for the Influencer Marketing Manager position. Understand the key responsibilities and qualifications required, especially the focus on building relationships with influencers and developing creative campaigns.
Tailor Your CV: Customize your CV to highlight relevant experience in influencer marketing or social media management, particularly within the fitness or nutrition industry. Emphasize your communication skills and any successful campaigns you've managed.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for influencer marketing and your understanding of the brand's values. Mention specific examples of how you've successfully engaged with influencers and driven campaign performance in the past.
Showcase Your Creativity: In your application, include examples of creative campaigns you've developed or contributed to. This could be through links to your portfolio or descriptions of past projects that demonstrate your ability to create engaging content.
Wie du dich auf ein Vorstellungsgespräch bei The Quality Group vorbereitest
✨Know Your Influencers
Before the interview, research the influencers that align with the company's brand values. Be prepared to discuss how you would approach building relationships with them and what strategies you would use to engage their audiences.
✨Showcase Your Creativity
Prepare examples of past influencer marketing campaigns you've developed. Highlight your creative thinking and how your ideas resonated with the target audience, as this role requires innovative campaign development.
✨Understand the Metrics
Familiarize yourself with key performance indicators in influencer marketing. Be ready to discuss how you would monitor campaign performance and analyze metrics to optimize future strategies.
✨Stay Current with Trends
Demonstrate your knowledge of current trends in influencer marketing and social media. Discuss emerging platforms and best practices, showing that you are proactive about staying informed in this fast-paced industry.
