Auf einen Blick
- Aufgaben: Lead creative marketing strategies for both enterprise OEMs and dealerships.
- Arbeitgeber: Join ClearOps, a dynamic company focused on innovative marketing solutions.
- Mitarbeitervorteile: Enjoy opportunities for hands-on experience and creative freedom in your role.
- Warum dieser Job: Be part of a team that values creativity and strategic thinking in a tech-driven environment.
- Gewünschte Qualifikationen: Experience in diverse marketing disciplines is essential; creativity is a must!
- Andere Informationen: Engage in exciting events like trade shows and webinars to connect with industry leaders.
Das voraussichtliche Gehalt liegt zwischen 36000 - 60000 € pro Jahr.
We are looking for a motivated and enthusiastic Marketing Manager with experience across a broad range of marketing disciplines. You will play a pivotal role in shaping and executing a marketing strategy that speaks to both large enterprise OEMs and specific dealership segments. You will need to be creative, strategic, and hands-on, able to navigate the nuances of marketing to a highly technical and undigital dealership audience while also catering to enterprise-level OEMs through sophisticated content strategies.
Activities
Your key responsibilities include:
OEM (Enterprise Segment) Focus:
- Develop and execute a comprehensive content marketing and lead nurturing strategy to engage large OEMs, ensuring ClearOps is top-of-mind when they\’re ready to buy through digital channels.
- Support the sales team with product marketing collateral to aid outreach efforts.
- Plan, manage, and host key industry events, such as trade shows, conferences, and webinars.
Dealer (Machinery Segment) Focus:
- Create and implement local, creative campaigns tailored to dealerships, often requiring out-of-the-box tactics like guerrilla marketing and hyper-targeted content creation (think \“Sixt\“ level creativity).
- Plan and host both internal and external events that connect us to our dealer audience, helping them transition into the digital age.
Application Process
- Discovery Video-Call 📞
- Case Study onsite 💻
- Meet the Team 🏢
Marketing Manager (Generalist) Arbeitgeber: ClearOps GmbH
Kontaktperson:
ClearOps GmbH HR Team
StudySmarter Bewerbungstipps 🤫
So bekommst du den Job: Marketing Manager (Generalist)
✨Tip Number 1
Familiarize yourself with the latest trends in both enterprise and dealership marketing. Understanding the unique challenges and opportunities in these segments will help you speak their language during interviews.
✨Tip Number 2
Prepare to discuss specific examples of successful campaigns you've executed, especially those that involved creative tactics like guerrilla marketing. This will showcase your ability to think outside the box.
✨Tip Number 3
Research ClearOps and its position in the market. Being able to articulate how your skills can directly benefit the company will set you apart from other candidates.
✨Tip Number 4
Practice your presentation skills, as you'll likely need to present ideas during the case study portion of the application process. Being clear and engaging will demonstrate your communication prowess.
Diese Fähigkeiten machen dich zur top Bewerber*in für die Stelle: Marketing Manager (Generalist)
Tipps für deine Bewerbung 🫡
Understand the Role: Take the time to thoroughly read the job description for the Marketing Manager position. Understand the key responsibilities and required skills, especially the focus on both OEMs and dealerships.
Showcase Relevant Experience: In your application, highlight your experience in content marketing, lead nurturing strategies, and any creative campaigns you've executed. Use specific examples that demonstrate your ability to engage both enterprise-level clients and dealership audiences.
Tailor Your Application: Customize your CV and cover letter to reflect the unique aspects of this role. Mention your familiarity with digital marketing strategies and your creativity in executing out-of-the-box tactics, as these are crucial for the position.
Prepare for Interviews: Be ready to discuss your previous marketing experiences in detail during the interview process. Prepare to share case studies or examples of successful campaigns you've led, particularly those that align with the responsibilities outlined in the job description.
Wie du dich auf ein Vorstellungsgespräch bei ClearOps GmbH vorbereitest
✨Showcase Your Creativity
Since the role requires out-of-the-box thinking, be prepared to share examples of creative campaigns you've executed in the past. Highlight any guerrilla marketing tactics or unique content strategies that made an impact.
✨Understand the Audience
Familiarize yourself with both the enterprise OEMs and dealership segments. Be ready to discuss how you would tailor your marketing strategies to engage these distinct audiences effectively.
✨Prepare for Case Studies
Expect to work on a case study during the interview process. Think about how you can demonstrate your strategic thinking and hands-on approach to developing a comprehensive marketing strategy.
✨Highlight Event Management Experience
Since planning and hosting industry events is a key responsibility, be sure to discuss any relevant experience you have in organizing trade shows, conferences, or webinars. Share specific outcomes from those events.