EMEA Marketing Specialist

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Syniti is the enterprise data partner, empowering anyone who relies on data to make business-critical decisions by delivering data they can trust through a unique combination of intelligent software and experts who deeply understand the role of data in enterprise growth.

Trusted by the Fortune 2000, Syniti helps leading businesses reconfigure the role of enterprise data from afterthought to foundational first step; enabling them to unlock valuable insights that ignite growth, reduce risk, and expand their competitive advantage.

Syniti’s Data First philosophy and enterprise data management platform supports data migration, data quality, data replication, data matching, master data management, analytics, data governance, and data strategy in a single, unified solution.

As an innovative, global leader in Enterprise Data Management, the combination of our award-winning software platform and premier consultants creates a unique advantage for leading enterprises. Syniti is also a preferred data solution used by the world’s top system integrators. Headquartered in Boston, Massachusetts with offices in 25 countries around the world, Syniti operates in all global regions and industry verticals and maintains a 100% client success rate across thousands of complex data projects and initiatives.

The ROLE

Reporting to the EMEA Marketing Manager, the Marketing Assistant will support all aspects of marketing in the EMEA region. The EMEA Marketing Team is accountable for generating demand and supporting Syniti’s revenue growth and customer retention targets.

The Team collaborates with regional marketing, sales, delivery, and business development teams to develop and execute omnichannel demand, create pipelines, manage pipeline conversion, and enable sales success.

The EMEA marketing team works with a diverse team of global marketers who help support demand generation for direct sales and channel, thought leadership PR, as well as customer engagement, retention, and add-on revenue.

WHAT YOU WILL DO

1. Support the organization and execution of both online and face-to-face events throughout the region.
2. Manage website lead inquiries into the business, researching and following up then briefing the relevant Syniti colleague whilst ensuring all information is recorded accurately in the company’s CRM – Salesforce.
3. Following up with leads from events as appropriate to maximize event investment and ensure continued contact.
4. Liaise with external vendors to support the execution of demand-generation campaigns.
5. Support in the execution of marketing initiatives with partners to develop and execute joint demand-generation programs.
6. Research potential marketing activities to ensure alignment with key targeting strategies.

WHAT IT TAKES

1. BS/BA or equivalent in Marketing or related field.
2. Ideally 2+ years’ experience working in a similar role.
3. Fluency in German would be advantageous.
4. Strong communication, collaboration, and interpersonal skills in a virtual set-up.
5. Action-oriented with strong organizational skills.
6. Self-starting, high-energy, go-getter with a positive work ethic.
7. Flexibility and willingness to prioritize and effectively manage a broad variety of initiatives.
8. Cultural awareness, working with diverse teams, and ability to accommodate different time zones.
9. Experience with MS Office applications and awareness of CRM, marketing automation, and business intelligence tools.
10. Ability to travel up to 25%.

Be fully aligned with our core values:

1. Think Big – Be courageous and bold. Aspire to greatness. Relentlessly pursue market innovation. Set the standard by which others follow. Create solutions that have a meaningful impact. Solve the challenges our customers don’t know they have.
2. Be Curious – Be a lifelong learner. Seek out new ideas to serve customers. Understand our competition and the world. Be permanently dissatisfied with the status quo. Challenge preconceptions. Focus on the future rather than yesterday.
3. Take Action – Be the first. Don’t wait. Take accountability. Inspire others by doing. Fail fast and learn from mistakes. Make a difference every day.
4. Stronger Together – Respect, trust and look out for each other. Celebrate diverse perspectives. Listen. Build connections and belonging. Act with integrity. Give back. One Syniti family.

WHAT WE OFFER

1. Trust that you are good at what you’re doing. At Syniti you will find a supportive environment and access to learning tools, but micromanagement is not our thing.
2. Growth. We are growing rapidly and steadily solving the biggest challenges enterprise companies are faced with today. There was never a better time to join and grow with us. Most importantly you will have the chance to shape our journey and share in our success story.
3. Support. We all rely on each other and enable each other to be successful. You won’t stand alone.
4. Curiosity and genuine interest in you. We all have our different stories, all equally fascinating with each depicting a different journey and we want to hear them all.
5. Recognition. We are the sum of individual achievements, and we always take the time to celebrate them.
6. An open organization. Hierarchies are not our thing and access is something we make sure of across the board. We are a family where everyone is just as important, everyone’s work is seen, and ideas are valued.

Seniority level

Associate

Employment type

Full-time

Job function

Marketing

Industries

Software Development

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