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- Aufgaben: Lead our brand's social media presence and create engaging content.
- Arbeitgeber: Join INTERFER, a pioneer in sustainable steel trading with 40 years of success.
- Mitarbeitervorteile: Enjoy flexible hours, remote work options, and an attractive salary package with perks.
- Warum dieser Job: Be part of a creative team driving innovation in a dynamic industry.
- Gewünschte Qualifikationen: 4+ years in brand communication; fluent in German and English.
- Andere Informationen: Experience in photo/video shoots is a plus; structured onboarding provided.
Das voraussichtliche Gehalt liegt zwischen 43200 - 72000 € pro Jahr.
The INTERFER Group has been operating successfully in the international steel trade for almost 40 years and is a firmly established player in an industry characterised by change. INTERFER has always been characterised by quality in product and service as well as an unwavering commitment to innovation and progress.
INTERFER not only goes THE WAY OF STEEL, but is also a pioneer in sustainability and green steel in the steel trading industry. Our aim is to drive forward these market changes and provide our customers with the usual reliable service.
INTERFER has always relied on stable and trusting relationships – especially with its employees. Continuity with constant innovation, a lively and appreciative corporate culture – all this makes us an attractive employer both internationally and locally.
In order to continue successfully pursuing our ambitious WAY OF STEEL, we are looking for an experienced and creative professional as:
Social Media Manager – Specialist for Brand Communication
Full-time in our Head Office in Karlsruhe.
Responsibilities:
- Positioning the INTERFER brand on social media
- Development of high-quality content and storytelling (employer branding, sustainability, sales, technical advice, political change)
- Community management for professional interaction with internal and external stakeholders
- Conception, planning and implementation of photo and video campaigns
- Implementation of SEO measures
- Monitoring and analysing relevant KPIs and creating reports
- Analysis of target group behaviour as well as market and competitor analyses to identify potential for the corporate strategy
- Coordination and management of agencies, service providers and project teams for the efficient implementation of marketing and PR measures, including event management
Qualifications:
- A degree in marketing/media communications/PR or a comparable qualification
- At least 4 years of experience in operational and strategic brand communication and in the management of PR and social media activities
- Expertise in social media and content marketing as well as target group-specific communication
- Strong communication skills and fluency in German and English
- Experience in photo shoots and video shoots and their editing is an advantage
- Experienced with MS Office and specialised software
- Initiative, creativity, structured way of working and ability to work in a team
What We Offer:
- Room for creative ideas and independent work
- An attractive salary package including special benefits such as company health insurance and pension scheme, JobRad, childcare allowance and much more
- An international and attractive working environment
- Home office and flexitime model
- A secure permanent position with a future
- Structured onboarding and an open ear for all your questions and ideas
- A pleasant working atmosphere and a committed and friendly team with strong team spirit
#J-18808-Ljbffr
Social Media Manager - Specialist for brand communication Arbeitgeber: Interfer Edelstahl Handelsges. mbH
Kontaktperson:
Interfer Edelstahl Handelsges. mbH HR Team
StudySmarter Bewerbungstipps 🤫
So bekommst du den Job: Social Media Manager - Specialist for brand communication
✨Tip Number 1
Familiarize yourself with the INTERFER brand and its commitment to sustainability. Understanding their values and how they position themselves in the market will help you create tailored content that resonates with their audience.
✨Tip Number 2
Showcase your experience in community management by preparing examples of how you've successfully engaged with stakeholders in previous roles. Highlighting your ability to foster relationships will be key in this position.
✨Tip Number 3
Prepare a portfolio of your previous work, especially focusing on social media campaigns and content creation. This will demonstrate your creativity and strategic thinking, which are crucial for the role.
✨Tip Number 4
Stay updated on the latest trends in social media and brand communication, particularly in the steel industry. Being knowledgeable about current events and innovations will show your passion and readiness to contribute to INTERFER's goals.
Diese Fähigkeiten machen dich zur top Bewerber*in für die Stelle: Social Media Manager - Specialist for brand communication
Tipps für deine Bewerbung 🫡
Understand the Brand: Dive deep into INTERFER's brand values and mission. Familiarize yourself with their commitment to sustainability and innovation in the steel industry. This understanding will help you tailor your application to reflect how your skills align with their goals.
Showcase Relevant Experience: Highlight your experience in social media management and brand communication. Provide specific examples of past campaigns you've managed, especially those that involved storytelling or community engagement, to demonstrate your expertise.
Craft a Compelling Cover Letter: Write a personalized cover letter that connects your background to the responsibilities listed in the job description. Emphasize your creativity and initiative, and explain how you can contribute to INTERFER's brand positioning on social media.
Prepare for KPIs and Analytics: Be ready to discuss your experience with monitoring and analyzing KPIs. Include any relevant tools or software you’ve used in the past to track social media performance and how you’ve used data to inform your strategies.
Wie du dich auf ein Vorstellungsgespräch bei Interfer Edelstahl Handelsges. mbH vorbereitest
✨Showcase Your Creativity
As a Social Media Manager, creativity is key. Prepare examples of past campaigns you've developed, focusing on storytelling and innovative content that aligns with brand values, especially in sustainability.
✨Understand the Brand's Voice
Familiarize yourself with INTERFER's brand identity and communication style. Be ready to discuss how you would position the brand on social media and engage with both internal and external stakeholders.
✨Demonstrate Analytical Skills
Highlight your experience with monitoring KPIs and analyzing target group behavior. Be prepared to discuss how you would use data to inform your strategies and improve engagement.
✨Prepare for Practical Scenarios
Expect questions about managing photo and video campaigns. Think of specific examples where you coordinated shoots or worked with agencies, and be ready to discuss the outcomes and learnings from those experiences.
