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- Aufgaben: Lead and optimize performance marketing campaigns across various platforms.
- Arbeitgeber: Join a pioneering team at AUTO1 Group, disrupting the automotive industry.
- Mitarbeitervorteile: Enjoy flexible work hours, remote options, and discounts on top brands.
- Warum dieser Job: Make a real impact in a diverse environment while growing your skills.
- Gewünschte Qualifikationen: Experience with paid acquisition channels and strong analytical skills required.
- Andere Informationen: Access to mental well-being resources like Headspace included.
Das voraussichtliche Gehalt liegt zwischen 43200 - 72000 € pro Jahr.
Company Description
Our pioneering team of marketing experts uses data-driven insights to run efficient performance marketing and improve the customer journey. We operate all acquisition marketing and conversion optimisation activities fully in-house, giving you the best environment for a steep learning curve.
Join our Performance Marketing Team as a Performance Marketing Manager for our B2C and C2B brands and help us disrupt the automotive industry.
Join us and let’s conquer the automotive market!
Your new Role
- Take ownership and show hands-on responsibility by planning, executing and optimising campaigns in Programmatic or DV360 and Google/Microsoft Search, Youtube, Meta, Taboola, etc.
- Analyse complex sets of data using our in-house developed tools to uncover growth potentials & proactively push for scaling them in a joint effort with your team.
- Fully own the budget for your market’s channels & have a visible as well as lasting impact by maximising our business across the different marketing channels.
- Collaborate with Design and other teams (Frontend, Marketing Automation, Marketing Controlling, Video Production, …) on campaign planning and projects around attribution, automation and campaign optimization.
Your Skills
- Experience in managing and expanding paid acquisition channels with proven track record in delivering results in a fast-paced environment (Google Ads, Meta, DV360, Outbrain/Taboola).
- Hands-on expertise with app campaigns.
- Great organisation, tech-savviness, detail-oriented mindset and ability to work independently with a can-do attitude.
- Good understanding of tracking & measurement as well as attribution models.
- Excellent command of Excel / gSheets. SQL and GoogleQuery are a plus.
- You are fluent in English and German.
Our Offer
- Once a unicorn, now a listed public company, be part of our success story!
- We invest in your personal and professional growth with a dedicated education budget for online courses, conferences and trainings.
- More than 90 different nationalities make up for a truly international and diverse working environment.
- We offer discounts on well-known brands like Flaconi, Bosch, Apple and Sky, as well as special offers on used cars for you, your family and your friends.
- Your work-life balance and working from home are part of our culture, so we offer you working from home options, flexible working hours and 30 days of vacation.
- Stay Mindful! We believe that mental well-being is crucial for your personal and professional success. Release tension with free access to Headspace!
Contact
Joanna Sinicka
At AUTO1 Group we live an open culture, believe in direct communication, and value diversity. We welcome every applicant; regardless of gender, ethnic origin, religion, age, sexual identity, disability, or any other non-merit factor.
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Performance Marketing Manager (f/m/x) Arbeitgeber: WKDA GmbH
Kontaktperson:
WKDA GmbH HR Team
StudySmarter Bewerbungstipps 🤫
So bekommst du den Job: Performance Marketing Manager (f/m/x)
✨Tip Number 1
Familiarize yourself with the specific tools mentioned in the job description, like DV360 and Google Ads. Having hands-on experience or even a solid understanding of these platforms will give you an edge during discussions.
✨Tip Number 2
Showcase your analytical skills by preparing examples of how you've used data to drive marketing decisions in the past. Be ready to discuss specific campaigns where you identified growth opportunities and optimized performance.
✨Tip Number 3
Highlight your collaborative spirit! Since the role involves working closely with various teams, think of instances where you've successfully collaborated on projects and how that led to improved outcomes.
✨Tip Number 4
Brush up on your Excel and SQL skills. Being able to demonstrate your proficiency in these areas can set you apart, especially when discussing tracking, measurement, and attribution models.
Diese Fähigkeiten machen dich zur top Bewerber*in für die Stelle: Performance Marketing Manager (f/m/x)
Tipps für deine Bewerbung 🫡
Understand the Role: Make sure to thoroughly read the job description for the Performance Marketing Manager position. Highlight the key responsibilities and required skills, and think about how your experience aligns with them.
Tailor Your CV: Customize your CV to reflect your experience in managing paid acquisition channels and any relevant tools you've used, such as Google Ads or DV360. Use metrics to showcase your achievements and results in previous roles.
Craft a Compelling Cover Letter: Write a cover letter that not only expresses your enthusiasm for the role but also demonstrates your understanding of performance marketing. Mention specific campaigns you've worked on and how they relate to the company's goals.
Showcase Your Analytical Skills: In your application, emphasize your ability to analyze complex data sets and your familiarity with tracking and measurement. Provide examples of how you've used data to drive marketing decisions in the past.
Wie du dich auf ein Vorstellungsgespräch bei WKDA GmbH vorbereitest
✨Show Your Data-Driven Mindset
Since the role emphasizes data-driven insights, be prepared to discuss specific examples of how you've used data to optimize campaigns. Highlight your experience with tools like Google Ads and DV360, and share any metrics that demonstrate your success.
✨Demonstrate Your Technical Skills
Make sure to showcase your technical expertise, especially in Excel and any experience with SQL or GoogleQuery. Prepare to discuss how you've utilized these skills in past roles to analyze data and drive marketing decisions.
✨Emphasize Collaboration Experience
This position requires collaboration with various teams. Be ready to talk about your experience working with design, marketing automation, or other departments. Share examples of successful projects where teamwork led to improved campaign outcomes.
✨Prepare for Questions on Attribution Models
Understanding tracking and measurement is crucial for this role. Brush up on different attribution models and be prepared to discuss how you’ve applied them in your previous work. This will show your depth of knowledge and readiness for the challenges ahead.
