Auf einen Blick
- Aufgaben: Lead social media and digital campaigns, creating unique user experiences globally.
- Arbeitgeber: Join a forward-thinking company focused on empowering people through technology.
- Mitarbeitervorteile: Enjoy a dynamic work environment with opportunities for growth and innovation.
- Warum dieser Job: Be part of a creative team driving impactful digital strategies and brand activations.
- Gewünschte Qualifikationen: 5+ years in consumer marketing; degree in Economics/Business Administration preferred.
- Andere Informationen: EU work permit required; lead a team and shape the future of digital marketing.
Das voraussichtliche Gehalt liegt zwischen 48000 - 84000 € pro Jahr.
Senior Digital and Social Media Manager (f/m/d), Weinheim
Client:
Location:
Job Category:
Other
–
EU work permit required:
Yes
Job Reference:
f7f27c53ef1d
Job Views:
2
Posted:
07.03.2025
Expiry Date:
21.04.2025
Job Description:
Empowering people, creating technology.
Responsibilities:
- Lead our social media and digital campaigns, the media targeting strategies and bring them to life to create unique user experiences for our brands around the globe.
- Lead a team with two direct reports and the internal transformation to full funnel omnichannel with your focus on social media.
- Implement brand-related activation and influencer campaigns for digital and for social media.
- Establish global media guidelines and playbooks for social media, influencers and embed them into the overall media mixture.
- Be accountable that social and digital campaigns are mirrored on the master website & web.
- Drive analytics (A/B testing, reporting, KPI Dashboard) to achieve the highest ROI in Organic and paid Social, as well as with Influencers.
Qualifications:
- More than 5 years of relevant professional experience in consumer marketing.
- Degree in Economics/Business Administration with a focus on Marketing.
- Proven track record in digital marketing, media management and ideally SEO.
- Ability to think in brands, digital trends and the changes of consumers‘ journeys.
- Strong analytical, communicational and interpersonal skills.
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Senior Digital and Social Media Manager (f/m/d) Arbeitgeber: TN Germany
Kontaktperson:
TN Germany HR Team
StudySmarter Bewerbungstipps 🤫
So bekommst du den Job: Senior Digital and Social Media Manager (f/m/d)
✨Tip Number 1
Showcase your leadership skills! Since this role involves leading a team, be prepared to discuss your experience in managing teams and driving successful campaigns. Think of specific examples where you motivated your team to achieve great results.
✨Tip Number 2
Stay updated on the latest digital marketing trends. Familiarize yourself with current social media platforms and tools, as well as emerging trends in influencer marketing. This knowledge will help you demonstrate your expertise during discussions.
✨Tip Number 3
Prepare to discuss analytics in detail. Since the role emphasizes driving ROI through analytics, be ready to share how you've used data to inform your strategies and improve campaign performance in previous roles.
✨Tip Number 4
Network with professionals in the industry. Attend digital marketing events or webinars to connect with others in the field. This can provide valuable insights and potentially lead to referrals for the position.
Diese Fähigkeiten machen dich zur top Bewerber*in für die Stelle: Senior Digital and Social Media Manager (f/m/d)
Tipps für deine Bewerbung 🫡
Understand the Role: Take the time to thoroughly read the job description for the Senior Digital and Social Media Manager position. Understand the key responsibilities and qualifications required, and think about how your experience aligns with these.
Tailor Your CV: Customize your CV to highlight relevant experience in digital marketing, social media management, and team leadership. Use specific examples that demonstrate your success in these areas, particularly any campaigns you've led that resulted in measurable outcomes.
Craft a Compelling Cover Letter: Write a cover letter that not only outlines your qualifications but also conveys your passion for digital marketing and social media. Mention specific trends or strategies you believe are important in the current landscape and how you would apply them in this role.
Showcase Analytical Skills: Since the role emphasizes analytics and ROI, be sure to include examples of how you've used data to drive decisions in past roles. Discuss any tools or methodologies you are familiar with, such as A/B testing or KPI dashboards.
Wie du dich auf ein Vorstellungsgespräch bei TN Germany vorbereitest
✨Showcase Your Digital Expertise
Be prepared to discuss your previous experience in digital marketing and social media management. Highlight specific campaigns you've led, the strategies you implemented, and the results achieved. This will demonstrate your capability to lead similar initiatives.
✨Understand the Brand's Voice
Research the company's brand and its target audience. Be ready to explain how you would align social media strategies with the brand's voice and values. This shows that you can think critically about brand positioning and user engagement.
✨Discuss Analytics and ROI
Since the role emphasizes driving analytics for campaigns, be prepared to talk about your experience with A/B testing, KPI dashboards, and how you've used data to optimize campaigns. Providing concrete examples will illustrate your analytical skills.
✨Leadership and Team Management
As this position involves leading a team, be ready to share your leadership style and experiences. Discuss how you motivate your team, manage conflicts, and drive performance. This will help the interviewers gauge your fit for a managerial role.