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- Aufgaben: Lead App Marketing initiatives across channels like Google Ads and TikTok to boost app installs.
- Arbeitgeber: Join a dynamic Digital Marketing team at Kleinanzeigen, empowering users to trade joyfully.
- Mitarbeitervorteile: Enjoy a hybrid work model in Berlin with opportunities for growth and collaboration.
- Warum dieser Job: Be part of a fast-paced environment where your strategies directly impact user engagement and growth.
- Gewünschte Qualifikationen: 4+ years in App Marketing, fluent in German and English, with strong analytical skills.
- Andere Informationen: Work closely with cross-functional teams and external partners to maximize marketing effectiveness.
Das voraussichtliche Gehalt liegt zwischen 43200 - 72000 € pro Jahr.
Whether you’re at the start of your professional journey or looking for your next role, find opportunities across Adevinta’s four Hubs and local marketplace teams.
Working at Adevinta means getting an attractive base salary, and the opportunity to receive an annual bonus.
Flexibility
As an Adevintan, you’ll get up to 20 days a year to work remotely from anywhere in the world. We’ll support you outside of the workplace too, with a 24/7 Employee Assistance Programme for you and your family.
Collaboration and Development
At Adevinta, you’ll have the opportunity to thrive in a collaborative culture, explore your potential and grow your career. Whether it’s your first job, or you have years of experience under your belt.
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Performance Marketing Manager – Apps (d/f/m) Arbeitgeber: Adevinta 2021
Kontaktperson:
Adevinta 2021 HR Team
StudySmarter Bewerbungstipps 🤫
So bekommst du den Job: Performance Marketing Manager – Apps (d/f/m)
✨Tip Number 1
Familiarize yourself with the latest trends in app marketing and performance metrics. This will not only help you understand the current landscape but also allow you to speak confidently about your insights during the interview.
✨Tip Number 2
Network with professionals in the digital marketing space, especially those who have experience in app marketing. Engaging with industry peers can provide valuable insights and potentially lead to referrals.
✨Tip Number 3
Prepare to discuss specific campaigns you've managed in the past, focusing on your analytical approach and how you optimized for KPIs. Being able to share concrete examples will demonstrate your expertise and strategic thinking.
✨Tip Number 4
Stay updated on the tools and technologies used in app tracking and measurement. Showing that you are knowledgeable about Mobile Measurement Partners and ASO strategies will set you apart from other candidates.
Diese Fähigkeiten machen dich zur top Bewerber*in für die Stelle: Performance Marketing Manager – Apps (d/f/m)
Tipps für deine Bewerbung 🫡
Tailor Your CV: Make sure your CV highlights your 4+ years of experience in App Marketing and your familiarity with ASO. Use specific examples that demonstrate your success in managing App Marketing initiatives and achieving KPIs.
Craft a Compelling Cover Letter: In your cover letter, express your passion for Re-Commerce and digital marketing. Mention how your strategic thinking and operational knowledge align with the company's goals, and provide examples of how you've successfully driven marketing initiatives in the past.
Showcase Analytical Skills: Emphasize your strong analytical skills in both your CV and cover letter. Provide examples of how you've leveraged data to shape strategies and maximize ROI, particularly in the context of app tracking technologies and performance marketing.
Highlight Collaboration Experience: Since the role involves close collaboration with cross-functional teams, mention any relevant experiences where you successfully worked with different stakeholders. Highlight your ability to manage expectations and drive projects forward in an agile environment.
Wie du dich auf ein Vorstellungsgespräch bei Adevinta 2021 vorbereitest
✨Show Your Passion for App Marketing
Make sure to express your enthusiasm for app marketing during the interview. Share specific examples of successful campaigns you've managed and how they impacted KPIs like app installs and conversions.
✨Demonstrate Analytical Skills
Be prepared to discuss how you measure and analyze the efficiency of your marketing activities. Highlight your experience with data-driven decision-making and how you've used analytics to optimize campaigns.
✨Understand the Full Funnel Approach
Discuss your understanding of the full funnel marketing strategy. Explain how you would approach different user segments and journeys to improve feature adoption and conversions.
✨Familiarize Yourself with ASO
Since ASO is a key part of the role, come ready to talk about your experience in optimizing app store presence. Share any strategies you've implemented to improve ASO KPIs and their outcomes.
