Director Brand Development & Media (m/f/d)

JOIN OUR TEAMThe Westwing brand is our most valuable asset. As a pioneering e-commerce company, we have built a strong foundation and now it’s time to elevate our premium positioning and drive greater impact. As Director of Brand Development & Media, you will take this function to the next level, shaping strategy, increasing effectiveness, driving efficiency and ensuring a powerful and consistent brand presence across all touchpoints. Reporting directly to the CMO, you will lead a team of five senior professionals and collaborate closely with key stakeholders. This position is unlimited and located in Munich.WHAT YOU\’LL DOlead and define Westwing’s brand strategy, ensuring a strong, coherent brand identity across all touchpointsdevelop and execute impactful brand awareness campaigns, enhancing brand perception and engagementidentify key opportunities to strengthen brand value and increase brand talkabilitybuild a robust Consumer & Market Insights (CMI) function to provide strategic direction and fuel brand growthdevelop a new media strategy and implement an effective media plan across all marketscreate and refine brand guidelines, ensuring consistency across all communication channelsestablish a compelling roadmap for brand partnerships and sponsorships, reinforcing Westwing’s premium positioningensure the continuous evolution of our brand and marketing approach in response to changing market conditions and consumer needsfoster a culture of creativity while maintaining strategic discipline, operational excellence and high performanceYOU COME WITH10+ years of experience in strategic and operational brand management, brand architecture, narrative development, and communication strategy for leading consumer brandsproven leadership experience, successfully managing and inspiring senior-level experts and teams paired with a passionate and empathetic and hands-on leadership stylestrong expertise in strategic planning, negotiation, and execution of media plansexperience in digital units or e-commerce is a strong advantagean entrepreneurial and solution-oriented mindset, with the ability to think strategically while also being hands-ona visionary and proactive approach, with a strong ability to integrate new technologies, drive innovation, and effectively prioritise in a fast-paced environmentdeep enthusiasm for premium brands, particularly in design, fashion, beauty, and interiorsfluency in English (German would be a plus) paired with excellent communication skillsWHY WESTWINGAside from our awesome team and shared purpose we offer a variety of additional benefits. Come work with us and get:an inspiring, international, informal and nonpolitical environment for you to take ownership and grow your careera unique culture based on trust, support, and collaboration where we foster open communication with our biweekly Company All-Hands, feedback channels like Officevibe and regular Q&A sessionsflexible working mode: roughly 60% remote, 40% in-office working policyup to 4 weeks temporary work-from-anywhere per year30 days of paid vacation per yeara beautiful, centrally located and dog-friendly office with free beverages, cafeteria with different lunch options, open spaces and sunny terrace40% off Westwing Collection in our shop, 25% off all third-party brands, 10% family & friends voucher, Westwing Vouchers for special occasionsregular and legendary company and team events like Movie Nights, Oktoberfest, Summer Parties, and morehealth and wellbeing offerings including sports membership, mental health support and coaching, vaccinations, skin checkups and morediscounted green mobility options with public transport or JobRadcompany daycare “Westwing Wichtel” next to our HQ office and cooperation with Elly & Stoffl, a multilingual daycare with several locations in Munichsubsidized company pension scheme“Social Impact Day” p.a. to use for doing good for environment and/or societyABOUT USWestwing is Europe’s #1 in Beautiful Living eCommerce, now present in 13 European countries and has generated EUR 481m GMV (Gross Merchandise Volume) in 2023. As Europe’s premium one-stop destination for Design Lovers we offer a unique brand experience with a carefully curated assortment of our Westwing Collection and 3rd party design brands. The integrated platform combines Shop, Club-Sales, Stores, the B2B Service (Westwing Business) and our Design Service. Founded in 2011, Westwing is headquartered in Munich and went public on the Frankfurt Stock Exchange in October 2018.Our team consists of more than 1700 professionals working together on our shared purpose to “Excite people to create homes that unlock the full beauty of life”. We work together at a fast pace in an inspiring, international and informal environment that enables you to grow your career while working with a brand and products our customers love. We’re made up of passionate people who are creative enough to disrupt the status quo, brave enough to fail and smart enough to win. So come, be part of the “wow, you work at Westwing?” crowd.Diversity is deeply rooted in our culture. Our mission doesn’t stop to inspire only your design choices, it continues to embrace an inclusive lifestyle filled with respect to everyone’s uniqueness, cultural differences and equal opportunity. #J-18808-Ljbffr