Senior Global Marketing Manager

Knauf stands for opportunity. We know that opportunity looks different to each person and we are proud that we see opportunity in everyone. This exciting role as Senior Global Marketing Manager within our global commercial organization of the ceilings division is the perfect next opportunity to build a unique career, in a values-led culture with a clear purpose of making tomorrow a home for all of us.

As part of the global commercial and marketing team, the task for the Senior Global Marketing Manager is to work closely with our local marketing teams around the globe, providing them with centrally created ceiling marketing initiatives and content, balancing global consistency with local relevance to meet diverse target audiences.

What you will be doing:

• Coordinate global marketing initiatives for local partner market integration, detect and drive synergies across them.
• Define and manage KPI’s for local activities and develop processes and tools for knowledge transfer, competitor analysis, and marketing planning.
• Grow and maintain the image of Knauf as the leading ceilings solutions vendor through local marketing communications, aligning with our global brand positioning and integrating global brand strategy into local market business strategies.
• Contribute to local omnichannel communication strategies across various platforms, including PR, social media, web, exhibitions, and performance marketing.
• Adapt and contribute to strategies for local marketing activities and sales organizations for introducing new products or solutions in our local markets.
• Lobby for and consult on the inclusion of ceiling specific content in the overall marketing plans of the global markets where ceilings are one part of their overall portfolio.
• Drive global lead generation campaigns across all markets.

What we would love for you to bring to the team:

• Degree in marketing, Marketing Communications, or a related field.
• 10+ years of B2B marketing experience, within an international matrix organization and proven track record in driving global marketing initiatives towards local market acceptance.
• Strong project management skills and experience in multi-channel campaigns.
• Confident communicator with the ability to collaborate, build relationships and influence relevant stakeholders.
• Hands-on mentality with a strategic and results-orientated teamwork style.
• Detail-oriented, reliable, and goal-driven with excellent organizational skills.
• Fluent in English (both written and spoken); additional languages are an advantage.

We will provide:

• Be part of a truly global team that values collaboration and innovation.
• Opportunity to shape and drive local strategies for a leading global brand.
• Work in a professional environment where your contributions make a meaningful impact.
• Many opportunities for internal development and career progression in a large global company.

This role is based in Munich with travel as needed to support projects and initiatives. You will report to the Chief Commercial Officer Partner Markets.

What happens next?

If you’re ready to take the next step in your career and want to be part of a team that values your skills, ideas, and ambition, we’d love to hear from you!

We appreciate that your time is precious and applying for a new job can be a lengthy process – and we’ll get back to you soon.

#J-18808-Ljbffr