Digital Marketing Manager (m / f / d)

EDITED has established itself as a well-known international fashion brand that stands out with a detailed design language, extraordinary capsule collections and high-quality basics. Our international creative team in Berlin designs trend-focused collections and exclusive styles with a premium feel.

As a Digital Marketing Manager – EDITED (m / f / d) you are responsible for the holistic planning and implementation of our paid digital campaigns (brand and performance) including our Newsletter campaigns. Your role will also have a relevant contribution to defining our Marketing strategy and goals.

Responsibilities

1. Creation and implementation of the performance marketing strategy & goals in alignment with the team lead marketing
2. Planning, implementation, optimisation and reporting of online campaigns across several tools and platforms (Google Ads, Meta Ads)
3. Planning, implementation, optimisation and reporting of our Newsletter campaigns in alignment with the marketing team
4. Defining and creating materials for digital campaigns and promotions in alignment with the graphic designers
5. Implementing A / B testing and researching on new ways of maximizing conversions and impact of our campaigns
6. Organizational tasks such as budget and time planning, marketing calendar update, invoice control and KPI achievement

Requirements

1. A minimum of 4 years of experience in performance marketing are required for this role
2. Strong understanding of performance marketing, KPIs and conversion optimisation
3. You have proven experience in implementing campaigns for specific channels: Google Ads & Meta Ads (SEA & Paid Social)
4. Experience with Email Marketing within the ecommerce background is highly desirable
5. Knowledge of META and Google business & Analytics tools, as well as CRM interfaces (Emarsys, Mailjet, etc)
6. Knowledge of specific tools (Smartly, Adobe Photoshop, etc.) is not a must but a nice to have
7. Communication skills and a strong hands-on mentality
8. Quick perception, high motivation as well as analytical thinking
9. Very good knowledge of MS Office

Company Events

Feedback culture

YOU ARE THE CORE OF ABOUT YOU.

We take responsibility for creating an inclusive and exceptional environment where all genders, nationalities and ethnicities feel welcomed and accepted exactly as they are. We believe that a diverse workforce essentially contributes to the ABOUT YOU culture. In order to maintain talent and diversity, we emphasize the care for physical health, mental health and overall well-being. Our values and work ethics essentially contribute to our brand mission: empower acceptance and shape an inclusive, fair and circular fashion culture.

Because of our strong growth, new challenges and possibilities arise all along to further develop oneself and the company. Our team consists of people from different areas of expertise – fashion, marketing, business and tech – we are driven and united by our passion. We motivate and support each other, we share our know-how and we are open towards different opinions and new ideas.

We are looking forward to receiving your application – preferably via our online application portal! Thus, we can ensure a faster process and for you it is very easy to upload your application documents. : -)

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