Senior Director GTM Statement (m/f/d)

Senior Director GTM Statement (m/f/d) PURPOSE & OVERALL RELEVANCE FOR THE ORGANISATION Be responsible for the end-to-end planning and allocation of our Global Statement businesses, leading merchandise planning, go-to-market planning and volume allocations You become the central point for all Global Statement businesses orchestrating i ndustry-leading Statement planning & execution with consumer focus. Focus on elevating our impact to the consumer of both OG and Brand priorites. Ensuring Statement is maximizing impact in the seed, ingnite, scale model. As part of your responsibilities for merchandise planning, you will d eliver a range architecture and merchandising framework for Statement businesses in line with our I nline plans / franchises to ensure Statement enables to scale our Brand As part of your responsibilities for go-to-market planning, you will own the relevant Global Statement go-to-market process, incl. sell-in tools and roll-out plan Your work includes close collaboration with Markets on both insight and input, but also to delivery relevancy and impact on sell-in across Statement As part of your responsibilities for volume allocations, you will l ead the distribution and allocation strategy to deliver Statement in the most impactful way For that, you will work closely with the functional business leads in Global Sales, Markets, and Global Supply Chain on strategy, process, planning, and allocation This requires to connect X-functionally and X-pyramid to create the most connected Brand in culture Moreover, you will be involved in developing holistic data & insight solutions to support Statement processes across planning, creation, allocation and stock management In summary, you will drive our Statement business end-to-end across concept creation to landing / monitoring sell-in and sell-out, and executing holistic concept readiness for Statement projects KEY RESPONSIBILITIES Statement planning & end-to-end Statement process leadership Build a holistic Statement framework to support Statement planning and process both from a range architecture, franchise and go-to-market planning perspective Enable successful sell-in and sell-out of Statement concepts according to Statement objectives / targets; monitor execution to achieve consistency in execution across markets / channels Support definition of both Brand and BU M arketing calendar linked to relevant Statement moments Plan and execute a globally consistent Statement Calendar Secure holistic concept-readiness and Statement OTIF towards key milestones, examples include MPSO, Handover, GTMFC, Fashion Sales Launch and Sell-in Orchestrate Statement process across global BU functions to secure cross-functional collaboration & execution for Statement projects create by, examples include Product Marketing, Brand Comms and EIM Develop interaction with the Data & Analytics team and process to support globally mandated Statement range and allocations Statement distribution and allocation leadership Lead Statement distribution across all markets, channels and towards Global key retailers Drive Statement allocation centrally planning across all markets, channels and towards global key retailers Enable successful sell-in / sell-out of Statement concepts according to Statement objectives / targets; monitor execution to achieve consistency in execution across markets / channels Statement as a data-led buiness Integration into dedicated global Data & Analytics team to support Statement processes Central point for insights to shape and define the most impactful GTM approach by linking all consumer touchpoints and interpreting data into action Drive Business conversations with respective market teams (Market BU, CtC teams) Drive BU distribution topics across markets (accounts, timing, channels, volume allocations) Drive market insights into the BU to support decision-making (e.g. sales analysis, consumer insights, GTM planning ) Statement to connect the Brand with culture and scale franchise heat Articulate the Brand priorities (incl. link to key franchises) and seasonal go-to-market plan to ensure Statement to scale the Brand Drive end-to-end collaboration with BU teams to develop comprehensive Statement plans reflecting story x product x availability Ensure aligned Statement calendar to halo BU calendar and icon franchise management KEY RELATIONSHIPS BU teams: BU SLT, Product Marketing, Brand Marketing, EIM Global Functions: Global Sales, Global eCom, Global OR, Brand Strategy, Consumer Insights Markets: Market MDs, Brand Directors, BU Heads, Market Sales Finance, Operations and other related functions KNOWLEDGE, SKILLS AND ABILITIES Proven level of strategic thinking and leadership at a senior level Proven business acumen, understanding of business realities across markets and distribution channels Merchandising and retail expertise is of advantage Strong understanding of brand building and consumer perspective, combined with strong analytical skills Strong influencer and natural collaborator Strong written and verbal communication skills as well as presentation skills Proven ability to serve as a senior spokesperson for the brand when / where needed Experience in working in a global structure, ideally experience on both global and market Workign knowledge of global streetwear consumer and statement landscape both of partnerhsips and WHS. REQUISITE EDUCATION AND EXPERIENCE / MINIMUM QUALIFICATIONS 6 years + proven success in leadership role i nfluencing others through teaching, guiding and persuading 10+ years of relevant work experience in a global and / or local marketing / business role Functional industry experience in either Brand or business management AT ADIDAS WE HAVE A WINNING CULTURE. BUT TO WIN, PHYSICAL POWER IS NOT ENOUGH. JUST LIKE ATHLETES OUR EMPLOYEES NEED MENTAL STRENGTH IN THEIR GAME. WE FOSTER THE ATHLETE’S MINDSET THROUGH A SET OF BEHAVIORS THAT WE WANT TO ENABLE AND DEVELOP IN OUR PEOPLE AND THAT ARE AT THE CORE OF OUR UNIQUE COMPANY CULTURE: THIS IS HOW WE WIN WHILE PLAYING FAIR. COURAGE: Speak up when you see an opportunity; step up when you see a need.. OWNERSHIP: Pick up the ball. Be proactive, take responsibility and follow-through. INNOVATION: Elevate to win. Be curious, test and learn new and better ways of doing things. TEAMPLAY: Win together. Work collaboratively and cultivate a shared mindset. INTEGRITY: Play by the rules. Hold yourself and others accountable to our company’s standards. RESPECT: Value all players. Display empathy, be inclusive and show dignity to all. adidas celebrates diversity, supports inclusiveness and encourages individual expression in our workplace. We do not tolerate the harassment or discrimination toward any of our applicants or employees. We are an Equal Opportunity Employer. Job Title: Senior Director GTM Statement (m/f/d) Brand: TEAM: Merchandising & Planning State: BY Country/Region: DE Contract Type: Full time Number: 530954