Overview
As Market & Consumer Insights Manager, you will translate customer feedback, market trends, and competitive dynamics into actionable strategies to fuel sustainable commercial growth. You’ll act as a central hub for market insights, collaborating with divisions and external partners to inform go-to-market plans and product-market fit. You will design and refine research approaches, analyze data, and deliver structured insights that support senior management decisions. This role offers the chance to shape cross-functional initiatives in an international group and to drive data-driven decision making.
Leistungen / Benefits
- working from home
- staff canteen
- health care offers
- sport and leisure-time activities
- various company benefits
- remuneration based on market salaries
Verantwortungsbereiche
- Monitor and analyze market, consumer and industry trends to inform strategic discussions and growth opportunities
- Design and develop customer feedback and research approaches (e.g., surveys) as a source of insights and driver for improvement
- Consolidate market, customer and competitive insights into clear, decision-relevant perspectives at group level
- Serve as central interface for market and consumer insights, connecting divisional teams, Group Commercial Excellence and external partners
- Derive actionable recommendations for strategy, value propositions, segmentation and go-to-market approaches
- Manage relationships with external data providers and research partners, including vendor selection, contracts and performance management
- Contribute to innovation validation, market sizing and product-market fit analyses
- Develop and maintain structured insight outputs (reports, dashboards) to support senior management and commercial functions
- Integrate market and consumer insights with internal commercial data (CRM, sales, pricing) for holistic views
Zentrale Anforderungen
- Completed higher education in Business Administration, Marketing, Economics or a related field
- Minimum 3 years of experience in Market Research, Consumer Insights, Commercial Excellence, Strategy Consulting or similar analytical role
- Strong analytical skills with the ability to translate data into actionable business recommendations
- Experience with market research methods, customer surveys and insight generation
- Strong communication and stakeholder management skills in an international environment
- Fluency in German and English, both written and spoken
- analytical thinking
- stakeholder management
- clear communication
- market research methods
- customer surveys
- data analysis
Market & Consumer Insights Manager (m/f/d) Arbeitgeber: AGRANA
Als Bilanzbuchhalter in unserem internationalen Unternehmen in Tulln oder Pischelsdorf profitieren Sie von einer dynamischen Arbeitsumgebung, die Teamarbeit und persönliche Entwicklung fördert. Wir bieten Ihnen nicht nur ein attraktives Gehalt von €2.900 pro Monat, sondern auch zahlreiche Weiterbildungsmöglichkeiten und eine offene Unternehmenskultur, die Innovation und Engagement schätzt.