Growth Strategist

Role : Growth Strategist

Location : Germany

Annapurna are proud to be supporting a scaling technology business with their search for a Growth Strategist.

We\’re seeking an analytical, growth focused operator experienced in improving sales processes, pipeline efficiency, and revenue performance.

The ideal candidate will come from a high-growth B2B SaaS environment and will be comfortable challenging the status quo while collaborating with senior stakeholders to refine GTM strategy and drive growth.

Key Responsibilities

• Plan and run campaigns targeting defined segments, using email, social, direct outreach, and other creative channels.
• Build and optimize processes that enrich data, trigger personalized outreach, and integrate with CRM and marketing platforms.
• Conduct structured A / B tests, analyze results, and iterate to improve engagement and pipeline performance.
• Experiment with new approaches and evaluate AI or GTM tools to enhance campaign efficiency.
• Measure impact, track ROI, and provide actionable insights to commercial teams.

Candidate Profile

• Comfortable taking ownership and driving results independently.
• Quick to learn new tools and methodologies, and enjoys experimenting.
• Conceptualizes campaigns and optimizes them based on measurable outcomes.
• Motivated to directly influence pipeline and revenue metrics.

Experience

Open to a range of backgrounds – from graduates to startup operators or consultants – provided you demonstrate curiosity, initiative, and a passion for experimentation.

Entrepreneurial side projects, startups, or independent initiatives are a plus.

Role Highlights

• Fully own and shape a greenfield outbound growth function
• Experiment with modern GTM tools and automated processes
• Directly impact measurable revenue outcomes