Sales Director- DACH (f/m/d)

About Apaleo

The hospitality industry is dominated by all-in-one software with a closed architecture. This creates data siloes, slow development and dependency on big players. We are changing that!

Apaleo’s API-first property management platform empowers accommodation providers to design a technology stack that creates unique digital guest & staff experiences. The Apaleo Store enables integrations to hundreds of apps to streamline operations, enhance the guest journey and maximize revenue

Are you ready to drive impactful change in hospitality? We’re looking for a Sales Director – DACH (f/m/d) to join our team!

Since the founding of Apaleo, we’ve welcomed over thirty different nationalities into our team. We aspire to increase this number as we continue to grow. Saying this, it’s also important to us that you bring your whole, authentic self to work every day and actively teach us what it means to be you.

What you are getting up to:

As the Sales Director – DACH (f/m/d) , you will be at the forefront of Apaleo’s expansion in the DACH region, with a primary focus on acquiring and closing strategic and mid-market accounts. Your role will involve shaping and executing the sales strategy, managing the growth of key segments and target accounts, and ensuring quota attainment across your territory. This is a hands-on leadership role where you will be directly responsible for sales results, pipeline management, and fostering team development.

Key Responsibilities

Strategic Leadership & Territory Growth :

• Lead the growth of Apaleo’s presence in the DACH region, with an emphasis on acquiring strategic and mid-market accounts, aligning territory plans with company goals.
• Foster collaboration across marketing, platform success, product, and senior leadership teams to align on market-specific strategies and messaging.
• Leverage sales tools (e.g., LinkedIn, HubSpot, Modjo) to enhance engagement, monitor pipeline activity, and ensure data-driven decision-making.
• Stay informed about market trends, competitive landscapes, and customer challenges to adjust strategies proactively and maintain a competitive edge.

Full-Cycle Management of Strategic & Mid-Market Accounts :

• Own and execute the full-cycle sales process for strategic and mid-market accounts, from prospecting and qualification to solution presentation, negotiation, and closing.
• Build and maintain trusted multi-threaded relationships with target accounts to drive long-term growth and retention in high-potential segments.
• Foster collaboration with Apaleo’s partner ecosystem to co-sell and deliver solutions that enhance customer value and streamline implementation efforts.

Team Leadership & Development :

• Lead and inspire a high-performing sales team, fostering a culture of collaboration, accountability, and continuous improvement.
• Oversee the team’s efforts in outbound prospecting, pipeline development, and achieving quota goals, ensuring alignment with overall territory objectives.
• Play a pivotal role in critical deal management, providing hands-on leadership to close high-value opportunities.
• Participate in hiring efforts to build a diverse team while conducting regular coaching and training sessions to elevate sales effectiveness.

Role requirements:

• Proven track record of closing high-value strategic and mid-market deals in SaaS or enterprise software, with 5+ years in quota-carrying roles.
• Demonstrated success in building and managing complex, consultative sales processes and achieving or exceeding revenue targets.
• Ability to engage with C-level executives and key decision-makers capable of building and maintaining trusted relationships with target accounts.
• Leadership experience with a focus on coaching and developing sales teams to drive exceptional performance.
• Expertise in territory management, pipeline optimization, and leveraging sales tools to drive results.
• Bachelor’s degree in business, finance, hospitality, or a related field; advanced education is a plus.
• Outstanding written and verbal prowess in both German(native level or C2) and English(C1 level), setting the stage for unparalleled communication.
• Familiarity with the hospitality industry or experience selling to accommodation providers is an advantage.
• Solution-oriented, entrepreneurial mindset with a passion for transforming customer challenges into opportunities.

We offer:

• A key role in one of the most promising international start-ups in the hospitality industry, located in the heart of Munich;
• A diverse team of motivated and international experts from various disciplines and backgrounds;
• Competitive compensation with transparent reviews;
• Flexible structure with a flat hierarchy;
• Team events: breakfast, cocktail club, dinners, get-aways;
• 30 vacation days per year;
• Free public transportation inside the city of Munich.

What You Will Get From Us:

At Apaleo, you will join a thriving work environment, a scale-up in the hospitality industry located in Munich, with an international team. You will be a part of an exciting, open, and agile team, where your voice matters and has a company-wide impact. We create a highly attractive product that enables us to see the inspiring materialized-end result. We are committed to building a diverse and inclusive environment for everybody: our team is composed of more than 20 nationalities, with different backgrounds and perspectives.

We are an Equal Opportunity and Affirmative Action Employer, who encourages applications from all qualified individuals without regard to color, race, religion, gender identity, sex, gender expression, national origin, age, marital status, disability, or other non-work-related factors.

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