At Julius Baer, we celebrate and value the individual qualities you bring, enabling you to be impactful, to be entrepreneurial, to be empowered, and to create value beyond wealth. Let’s shape the future of wealth management together.The Senior Expert Marketing Effectiveness Performance is responsible for measuring, optimising, and continuously improving the effectiveness of advertising and marketing activities. The role ensures that campaigns are aligned with business objectives, delivers actionable insights to stakeholders, and drives a culture of data-driven decision-making.YOUR CHALLENGEDefine campaign objectives, KPIs, and measurement frameworksMeasure campaign effectiveness and ROIGenerate actionable insights and recommendationsLead performance reporting and dashboardsDrive test-and-learn and continuous improvementInfluence decision-making through evidence-based recommendationsCollaborate across marketing teams and agency partnersYOUR PROFILEEducation:Bachelor’s degree in: Marketing, Digital Media, Analytics, Business Administration or a related fieldAdditional qualifications in Marketing Analytics, Data Science, Market Research, or Digital Marketing are an advantageFluent in English, German is a plusExperience:8-10+ years in marketing effectiveness, analytics, or performance marketingProven experience in building and institutionalising marketing effectiveness capabilitiesProven experience in developing measurement frameworksExperience measuring integrated campaignsAbility to influence senior stakeholdersExperience in financial services or premium brands preferredTechnical Skills:Expertise in marketing effectiveness measurement and campaign performance evaluationStrong analytical and data interpretation skillsExperience with analytics, visualisation, and reporting tools (e.g., Adobe Analytics, Google Analytics, Tableau)Personal Skills:Strategic thinker with a hands-on approachStrong stakeholder management and communication skillsCollaborative and influential across functionsResults-oriented, proactive, and accountableWe are looking forward to receiving your full job application through our online application tool.br#J-18808-Ljbffr
Senior Expert Marketing Effectiveness and Performance 100% (f/m/d) - Zurich Arbeitgeber: Bank Julius Bär & Co. Ltd.
Julius Baer ist ein hervorragender Arbeitgeber, der Ihnen die Möglichkeit bietet, in einem dynamischen und innovativen Umfeld zu arbeiten, das auf individuelle Stärken setzt. Mit einem starken Fokus auf Mitarbeiterentwicklung und einer offenen Unternehmenskultur fördern wir kreatives Denken und Zusammenarbeit, um gemeinsam die Zukunft des Wealth Managements zu gestalten. Unsere zentrale Lage und die Möglichkeit, an bedeutenden Projekten mit C-Level-Interaktion zu arbeiten, machen uns zu einem attraktiven Arbeitsplatz für talentierte Fachkräfte.
Kontaktdaten:
Bank Julius Bär & Co. Ltd. Recruiting-Team
