Overview
In this role you will define and steer Vontobel Asset Management’s global digital marketing and content strategy, aligned with growth objectives. You will build client-centric journeys and ecosystems that drive acquisition, engagement, and retention, while strengthening thought leadership through accessible, impactful content. You will harness data, AI, and new technologies to personalize experiences, scale impact, and improve marketing effectiveness. You will lead the ongoing evolution of digital capabilities and drive cross‑functional transformation across the organization.
Leistungen / Benefits
- experienced, diverse team
- agile environment
- flat hierarchy
- collaborative culture
Verantwortungsbereiche
- Define and execute the global digital marketing and content strategy aligned with commercial goals
- Create client-centric digital journeys and content ecosystems to drive acquisition, engagement, retention, and growth
- Strengthen thought leadership by translating complex investment topics into engaging client experiences
- Leverage data, AI, and emerging tech to enhance personalization, scalability, and marketing outcomes
- Lead the evolution of digital capabilities and drive organizational transformation
Zentrale Anforderungen
- Proven experience in digital marketing, content strategy, and measurable impact in a global setting
- Strong data-driven mindset with experience defining and tracking KPIs
- Passion for AI, automation, and innovation with a track record applying tech to outcomes
- Strong leadership and people development skills with cross-functional team building
- Excellent stakeholder management across investment, product, sales, marketing, technology, and compliance
- Change-oriented mindset with experience leading transformation and adoption of new ways of working
- Strategic, collaborative leader able to contribute to the Client Content Center leadership team
- Experience in a regulated environment
- strategic thinking
- stakeholder management
- communication
- digital marketing
- content strategy
- data analytics
Head Digital Marketing & Content (100%) in Zürich Arbeitgeber: Bank Vontobel
Als Arbeitgeber bieten wir Ihnen die Möglichkeit, in einem dynamischen und agilen Umfeld in Zürich zu arbeiten, wo Sie aktiv an der Weiterentwicklung unserer Kernbankenplattform mitwirken können. Unsere offene Arbeitskultur fördert kreative Ideen und Teamarbeit, während wir Ihnen durch moderne Technologien und kontinuierliche Weiterbildung hervorragende Entwicklungsmöglichkeiten bieten. Genießen Sie zudem zahlreiche Vorteile wie ein kostenloses Mittagessen und eine zentrale Lage, die Ihren Arbeitsalltag bereichern.
