Overview
Join Barilla's Future Leader program in Sales & Marketing based in Cologne to develop into a leadership role across Trade Marketing, Consumer Marketing and Key Account Management. You will complete two 12-month assignments with international rotations, gaining cross-border exposure and hands-on responsibility. Expect formal trainings, mentorship, and field experiences that support your growth in Central & Northern Europe. You will influence strategy and execution, partnering with sales and marketing teams to drive growth and customer value.
Leistungen / Benefits
- high level of responsibility and international assignments
- on-the-job trainings, mentoring, and regular feedback
- Gold Excellence learning & development programs
- hybrid work with up to 40% Smart Working
- diversity & inclusion projects
- well-being provisions (free pasta, fruits, vegetables)
Verantwortungsbereiche
- Define and implement trade marketing strategy for products and channels, including listing, POS, pricing, promotions, and shelf placement
- Prepare communication materials to support marketing activities
- Define effective marketing plans and monitor product performance, supply and demand trends
- Perform potential analyses and develop customer-related marketing plans
- Plan and monitor listings, distributions, and sales-promoting activities; collaborate with sales on campaign execution at POS
Zentrale Anforderungen
- Master in Business Administration or comparable area
- First working experience as working student or intern (preferably FMCG)
- International experience (internships or studies abroad)
- Strong problem-solving and analytical skills
- Strong communication in German and English
- High autonomy, proactivity, and teamwork orientation
- Eagerness to learn and develop career at Barilla
- strong communication
- team player
- proactive and autonomous
- FMCG industry knowledge
- marketing and trade marketing concepts
- account planning and KAM fundamentals
Future Leader (f_m_d) in Sales & Marketing, Cologne in Bonn Arbeitgeber: Barilla
Barilla ist ein hervorragender Arbeitgeber, der seinen Mitarbeitern in Hamburg, München und Berlin nicht nur ein dynamisches Arbeitsumfeld bietet, sondern auch zahlreiche Entwicklungsmöglichkeiten. Unsere offene Unternehmenskultur fördert Teamarbeit und Innovation, während wir gleichzeitig Wert auf eine ausgewogene Work-Life-Balance legen. Mit attraktiven Benefits und der Chance, bedeutende Kundenbeziehungen im Lebensmitteleinzelhandel aufzubauen, ist Barilla der ideale Ort für engagierte Vertriebsprofis, die ihre Karriere vorantreiben möchten.
