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- Aufgaben: Lead strategic partnerships and expand brand visibility across industries.
- Arbeitgeber: Join a dynamic team at the forefront of crypto and traditional sectors.
- Mitarbeitervorteile: Enjoy flexible work arrangements and a competitive compensation package.
- Warum dieser Job: Shape the future of our brand and drive impactful strategies.
- Gewünschte Qualifikationen: 5+ years in partnership development, campaign management, or media relations required.
- Andere Informationen: Opportunity to represent the company at industry events and collaborate on innovative projects.
Das voraussichtliche Gehalt liegt zwischen 54000 - 84000 € pro Jahr.
As our Brand & Strategic Initiatives Lead, you will play a pivotal role in developing strategic partnerships, expanding brand visibility, and executing cross-industry campaigns. You’ll act as a bridge between the crypto world and traditional sectors, leveraging your strong network and expertise to create mutually beneficial collaborations. This position requires someone with a proven track record in partnership development, campaign management, and media relations—preferably with experience in mainstream media or similar high-impact environments.
Tasks
1. Strategic Partnership Development
- Identify and engage potential partners across non-crypto sectors such as finance, technology, and digital media.
- Cultivate long-term relationships with key stakeholders in target organizations.
- Negotiate and formalize partnerships that align with our brand values and objectives.
2. Brand Awareness Expansion
- Represent the company at industry conferences, seminars, and workshops outside the crypto space to increase brand visibility.
- Oversee the creation of educational content (articles, whitepapers, webinars) targeted at traditional sectors.
- Build and maintain relationships with mainstream media outlets to secure coverage and feature stories that enhance brand recognition.
3. Campaign Ideation and Support
- Collaborate with internal creative teams to brainstorm and develop innovative campaigns that appeal to a broader audience.
- Design initiatives that highlight the intersection between the crypto space and traditional industries.
- Allocate resources effectively to ensure campaigns meet strategic goals.
4. Special Projects and Execution
- Launch special projects or campaigns in collaboration with our creative lab.
- Develop and implement a comprehensive brand awareness strategy during the trial period.
Requirements
Experience:
- Minimum 5 years of experience in strategic partnership development, campaign management, or media relations.
- Proven success in managing high-impact projects or campaigns.
- Strong network outside the crypto sector, preferably within mainstream media or related industries.
Skills:
- Excellent negotiation and relationship-building skills.
- Strong understanding of branding principles and cross-industry dynamics.
- Ability to manage budgets and allocate resources efficiently.
- Fluent in English (both written and verbal).
Benefits
- Opportunity to shape the future of our brand and its presence in traditional sectors.
- Competitive compensation package.
- Flexible work arrangements (remote-friendly).
- Chance to work with a dynamic and innovative team.
If you’re passionate about building bridges between industries, driving brand growth, and executing impactful strategies, we’d love to hear from you!
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Brand & Strategic Initiatives Lead Arbeitgeber: BeInCrypto
Kontaktperson:
BeInCrypto HR Team
StudySmarter Bewerbungstipps 🤫
So bekommst du den Job: Brand & Strategic Initiatives Lead
✨Tip Number 1
Network actively within both the crypto and traditional sectors. Attend industry events, seminars, and workshops to meet potential partners and stakeholders. Building these connections can significantly enhance your chances of landing the role.
✨Tip Number 2
Showcase your understanding of branding principles by engaging with brands outside the crypto space. Share insights or case studies on how you've successfully expanded brand visibility in previous roles, as this will resonate well with our expectations.
✨Tip Number 3
Familiarize yourself with current trends in both the crypto world and traditional industries. Being able to discuss how these sectors intersect will demonstrate your strategic thinking and ability to ideate innovative campaigns.
✨Tip Number 4
Prepare to discuss specific examples of high-impact projects you've managed. Highlight your negotiation skills and relationship-building experiences, as these are crucial for the role and will set you apart from other candidates.
Diese Fähigkeiten machen dich zur top Bewerber*in für die Stelle: Brand & Strategic Initiatives Lead
Tipps für deine Bewerbung 🫡
Tailor Your CV: Make sure your CV highlights your experience in strategic partnership development and campaign management. Use specific examples that demonstrate your success in building relationships and executing high-impact projects.
Craft a Compelling Cover Letter: In your cover letter, express your passion for bridging the crypto world with traditional sectors. Highlight your strong network and relevant experience, and explain how you can contribute to the company's brand visibility and strategic initiatives.
Showcase Relevant Projects: Include details about specific campaigns or partnerships you've managed in the past. Discuss the outcomes and how they align with the responsibilities of the Brand & Strategic Initiatives Lead role.
Prepare for Interviews: Be ready to discuss your negotiation strategies and relationship-building skills. Prepare examples of how you've successfully collaborated with diverse stakeholders and how you plan to enhance brand recognition in non-crypto sectors.
Wie du dich auf ein Vorstellungsgespräch bei BeInCrypto vorbereitest
✨Showcase Your Network
Highlight your existing connections in non-crypto sectors like finance and technology. Be prepared to discuss how these relationships can benefit the company's strategic initiatives.
✨Demonstrate Campaign Success
Prepare examples of high-impact projects or campaigns you've managed in the past. Focus on the results achieved and how you navigated challenges to meet strategic goals.
✨Understand Branding Principles
Familiarize yourself with branding strategies and cross-industry dynamics. Be ready to discuss how you can apply this knowledge to enhance the company's visibility and reputation.
✨Engage in Role-Play Scenarios
Practice negotiation and relationship-building scenarios that may arise during the interview. This will help you demonstrate your skills in real-time and show your ability to handle potential partnerships.
