We, the BMW Group, are driving the digitalization of sales and are transitioning to fully data-driven decision-making and sales management. We place great importance on creating an environment in which our thesis students can truly learn by doing and take on their own areas of responsibility. We, the BMW Group, offer you an interesting and varied Master's thesis, focusing on discount planning and optimization.
What awaits you?
- Review and structure relevant literature on discount planning and elasticity estimation.
- Estimate discount elasticities and formulate a complex real-world optimization problem in the context of discount pricing.
- Design a solution approach that scales across a large product portfolio and multiple international markets.
- Document your methodology, implementation, and results and contribute to a high-quality thesis and internal project report.
What should you bring?
- Studies in Computer Science, Mathematics, Industrial Engineering, Supply Chain Management, or related technical fields.
- Interest in and initial experience with causal inference, operations research, and machine learning fundamentals.
- Advanced knowledge of Python programming and experience with numerical libraries such as NumPy, SciPy, Pyomo, Gurobipy, or TensorFlow.
- Strong problem-solving mindset, attention to detail, and collaborative working style in an interdisciplinary team.
- Fluent English.
You enjoy learning new things and broadening your horizons? Apply now!
What do we offer?
- Comprehensive mentoring & onboarding.
- Personal & professional development.
- Flexible working hours.
- Digital offers & mobile working.
- Attractive & fair remuneration.
- Apartment offers for students (subject to availability & only Munich).
- And many other benefits - see jobs/benefits
Earliest starting date: at the earliest from 16.11.2026
Duration: 6 months
Working hours: Full-time
You can find helpful tips on your application and the application process here .
At the BMW Group, we place great importance on equal treatment and equal opportunities. Our recruiting decisions are based on the personality, experience, and skills of the applicants.
Learn more here .
Master Thesis Pricing & Discount Steering in BMW Direct Sales Model in Berlin Arbeitgeber: BMW Group
Die BMW Group in Weißensee bietet Ihnen als Werkstattmeister (w/m/x) ein inspirierendes Arbeitsumfeld, in dem Ihre Leidenschaft für die Automobilbranche geschätzt wird. Mit einem starken Fokus auf persönliche Entwicklung und einer Vielzahl von Benefits, wie flexibler Arbeitszeitgestaltung und attraktiven Sonderzahlungen, fördern wir eine Kultur der Wertschätzung und des Engagements. Hier haben Sie die Möglichkeit, aktiv an der Mobilität von morgen mitzuarbeiten und sich in einem dynamischen Team weiterzuentwickeln.
