Create compelling content - blog posts, case studies, and campaigns - that educates the market and drives inbound leads. Responsibilities
Plan and execute the content calendar across blog, social media, and email Write and edit long-form articles, case studies, and whitepapers Collaborate with Product and Sales to produce customer stories and launch materials Optimise content for SEO and track performance with analytics tools Manage relationships with freelance writers and designers as needed Requirements
3+ years of content marketing experience, ideally in B2B SaaS or tech Excellent writing and editing skills in English Experience with SEO tools (Ahrefs, Semrush) and CMS platforms Data-driven approach — comfortable setting KPIs and measuring ROI Ability to translate complex technical topics into clear, engaging content Nice to have
Experience in events, hospitality, or location-based industries Fluency in German for DACH-market content
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