Ralph Lauren Senior Marketing Data Intelligence Analyst, EMEA in Geneva

Ralph Lauren Senior Marketing Data Intelligence Analyst, EMEA in Geneva

Geneva Vollzeit Vor Ort
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h3Company Description /h3 pRalph Lauren Corporation (NYSE:RL) is a global leader in the design, marketing and distribution of premium lifestyle products in five categories: apparel, accessories, home, fragrances, and hospitality. For more than 50 years, Ralph Lauren's reputation and distinctive image have been consistently developed across an expanding number of products, brands and international markets. The Company's brand names, which include Ralph Lauren, Ralph Lauren Collection, Ralph Lauren Purple Label, Polo Ralph Lauren, Double RL, Lauren Ralph Lauren, Polo Ralph Lauren Children, Chaps, among others, constitute one of the world's most widely recognized families of consumer brands. At Ralph Lauren, we unite and inspire the communities within our company as well as those in which we serve by amplifying voices and perspectives to create a culture of belonging, ensuring inclusion, and fairness for all. We foster a culture of inclusion through: Talent, Education Communication, Employee Groups and Celebration. /p h3Position Overview /h3 pDuration: Temporary contract - end 31/08/2028 We are looking for a data-driven, curious, and collaborative Senior Data Intelligence Analyst to join the Marketing Data Intelligence team. This role will lead the development of actionable insights across brand health analysis, consumer and market research, competitive intelligence, and regional market dynamics, helping translate consumer and market understanding into sharper brand and marketing decisions. /p h3Essential Duties Responsibilities /h3 pInsight analysis and opportunity identification /p ul liAnalyze brand health, consumer behavior, market, and competitor data to identify the priority opportunities and risks that should shape brand and marketing decisions /li liConnect shifts in consumer attitudes, brand equity KPIs, category dynamics, and cultural or market trends to clear implications for priority audiences, markets, and business questions /li liMonitor industry, competitor, consumer, and brand perception trends across EMEA markets, ensuring the team has a timely view of emerging external signals Research design and insight synthesis /li liInfluence the design, execution, and interpretation of consumer insights, brand health, and market research projects for EMEA, partnering with agencies and internal teams when relevant /li liSynthesize quantitative and qualitative sources, including brand trackers, consumer surveys, social and cultural trends, market reports, and competitor intelligence, into concise narratives /li liAct as a reference point for research interpretation, helping teams understand consumer behavior, brand performance, audience segmentation, category trends, and regional market dynamics /li liOwn, evolve, and continuously improve recurring reports and dashboards, ensuring they remain relevant, insight-led, and easy for stakeholders to use /li liSafeguard accuracy, consistency, and timeliness of data delivery, setting clear quality standards for recurring and ad hoc outputs /li liDeliver ad hoc analyses that answer complex business questions not covered by regular reporting Strategic stakeholder support and activation /li liTranslate consumer, brand, and market insights into strategic senior leadership materials /li liProvide consumer-first recommendations that help cross-functional teams move from findings to implications and next steps /li liPartner with Marketing, Brand Growth, Consumer Customer Insights, Business Development, and other senior stakeholders to embed consumer and brand understanding into key strategic choices /li /ul h3Experience, Skills Knowledge /h3 pSuccess Factors /p ul liA strategic and analytical mindset with the ability to translate complex data into actionable insights and audience-specific recommendations /li liHigh attention to detail and a structured, autonomous way of working /li liCuriosity and a proactive approach to identifying the right consumer, brand, and market questions to investigate /li liAbility to prioritize and manage multiple workstreams independently in a fast-paced environment Experience, Skills Knowledge /li liStrong data appetite with advanced analytical and problem-solving capabilities /li liProven experience (3+ years) in consumer insights, market research, brand health analysis, preferably in fashion/luxury retail or fast-moving consumer goods, with the ability to interpret both primary and secondary research /li liAbility to work with large, complex datasets and synthesize complex information into clear, strategic conclusions /li liExcellent written and oral communication skills, with the ability to present insights clearly, concisely, and with the right level of detail for each audience /li liCollaborative mindset and ability to lead cross-functional projects with multiple senior stakeholders /li liProactive and strategic approach with the ability to anticipate business needs, identify emerging questions, and translate them into relevant analytical approaches and insights /li liAbility to thrive in a fast-paced environment while managing multiple priorities and stakeholders effectively /li liAdvanced proficiency in Microsoft Office (Outlook, Word, PowerPoint Excel) and AI tools. Strong working knowledge of data visualization tools (e.g., Tableau, Power BI) is preferred. /li liFamiliarity with research and insight tools, such as brand trackers, survey platforms, social listening sources, market data, or consumer trend resources /li liFluency in English, any other language (especially French) is a bonus /li /ul #J-18808-Ljbffr

Ralph Lauren Senior Marketing Data Intelligence Analyst, EMEA in Geneva Arbeitgeber: BoF Careers

Carhartt WIP ist ein hervorragender Arbeitgeber, der seinen Mitarbeitern in Weil am Rhein eine dynamische und unterstützende Arbeitsumgebung bietet. Als familiengeführtes Unternehmen legen wir großen Wert auf Teamarbeit, persönliche Entwicklung und die Förderung von Talenten, während wir gleichzeitig eine enge Verbindung zu unseren Wurzeln im Bereich Workwear pflegen. Unsere Mitarbeiter profitieren von einem kreativen Arbeitsklima, regelmäßigen Schulungen und der Möglichkeit, an spannenden Projekten mitzuwirken, die das Wachstum und die Innovation innerhalb des Unternehmens vorantreiben.

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