Manager, Corporate Marketing Campaign Content

Manager, Corporate Marketing Campaign Content

Manager, Corporate Marketing Campaign Content

Location: Basel, Switzerland

Job Description Summary

The Manager, Corporate Marketing Campaign Content supports the development, planning, and execution of various corporate marketing campaigns and advertising initiatives that enhance brand positioning and drive awareness and understanding of the Novartis Corporate Brand in support of the enterprise growth goals and reputation. The Manager facilitates the creation of campaign content (directly or through the Creative Services team) as well as supports senior team members with execution of corporate marketing campaigns.

Key Responsibilities:

• Develop and or collaborate with the creative teams to ensure the development of content for corporate marketing campaigns.
• Liaise with external agency partners to follow up on deliverables.
• Create publishing requests and collaborate with publishing teams to ensure that completed content is delivered on time.
• Support on campaign project planning and tracking as it relates to content.
• Complete all required process steps to ensure that compliance requirements for creative is met.
• Provide project management and budgeting support to senior members of the team as needed.

Role Requirements:

• Bachelor’s degree (or equivalent) in Marketing, Design, Advertising, Journalism or related field.
• Experience working in marketing campaign planning and execution.
• Demonstrable experience of successfully managing multiple projects simultaneously.
• Experience of managing campaign communications, timelines and budgets.
• Content Strategy Development: Ability to develop and implement comprehensive content strategies aligned with marketing goals.
• Storytelling: Strong storytelling skills to create compelling narratives that resonate with the target audience.
• Brand Voice and Tone: Expertise in maintaining and adapting the brand’s voice and tone across various content types and platforms.
• Creative Problem Solving: Capability to address content-related challenges with innovative solutions.
• Strong strategic thinking and analytical skills.
• Advanced proficiency in Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro, After Effects).
• Experience with AI-driven content creation tools.
• Proficiency in social platform content creation tools.
• Excellent communication and interpersonal skills.
• Ability to lead and influence collaborators and agencies without direct management authority.
• Ability to work effectively in a matrix organization.
• Keen eye for detail.

Benefits and Rewards:

Read our handbook to learn about all the ways we’ll help you thrive personally and professionally:

Benefits and Rewards

Commitment to Diversity & Inclusion:

We are committed to building an outstanding, inclusive work environment and diverse teams representative of the patients and communities we serve.

Accessibility and Accommodation:

Novartis is committed to working with and providing reasonable accommodation to all individuals. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the recruitment process, or in any order to receive more detailed information about essential functions of a position, please send an e-mail to and let us know the nature of your request and your contact information. Please include the job requisition number in your message.

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