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- Aufgaben: Lead social media campaigns and engage with crypto communities daily.
- Arbeitgeber: Join a leading Ethereum account abstraction company with a secure smart wallet platform.
- Mitarbeitervorteile: Work onsite in vibrant Berlin or Lisbon with a diverse, growing team.
- Warum dieser Job: Be at the forefront of crypto conversations and drive impactful narratives.
- Gewünschte Qualifikationen: Proven experience in scaling social media for web3/crypto projects is essential.
- Andere Informationen: Collaborate with creative teams and engage with community voices across platforms.
Das voraussichtliche Gehalt liegt zwischen 48000 - 84000 € pro Jahr.
Career Renew is recruiting for one of its clients a Social Lead – Crypto – this is an onsite role in Berlin or Lisbon.
We are the account abstraction leader on Ethereum and the EVM with the most secure smart wallet infrastructure and platform. Our mission is to accelerate the transition to smart accounts.
You’ll be joining a growing team that currently includes 90+ people overall. This role will be based in Berlin, Germany along with most of our team, but we also have awesome teammates in Switzerland, Spain, Portugal and other countries.
About the role:
We are looking for a dynamic Social Lead to win attention on social channels and engage new and existing audiences. This role involves owning every digital interaction on social media made on behalf of our brand to resonate with our communities and drive narratives around important topics and issues in crypto.
What you will be doing:
- Develop and execute social media campaigns and manage day-to-day engagement on socials through our handle.
- Own the content calendar and drive attention to key announcements with social campaigns and collaborate with design teams.
- Support content for events, hackathons, and community activities, and partner for co-marketing with adjacent communities.
- Engage and support our community across various platforms (Farcaster, LinkedIn).
- Direct questions to internal experts from social media. Funnel inbounds to relevant channels and re-engage on socials.
- Create a simple easy-to-follow process to surface content from the core team, DAO and ecosystem.
- Funnel community into Telegram and Discord groups and re-engage.
- Find and collaborate with vendors to create video and written content.
- Engage community voices and opinion-driving profiles to distribute content.
- Push and maximize reach for campaigns through paid and organic media.
- Craft content for our founder’s handles and advise on how to win on social.
Minimum Requirements:
- Demonstrable track record of growing and scaling social media brands, with quantifiable results.
- Experience managing social media channels and content for established web3/crypto projects.
- Strong understanding of the crypto/web3 space and ability to engage with the community in the right tone.
- Proficiency in short-form content creation (blogs, tweets, etc.).
- Preference for candidates with a strategic growth marketing background rather than just social media management.
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Social Lead - Crypto Arbeitgeber: Career Renew
Kontaktperson:
Career Renew HR Team
StudySmarter Bewerbungstipps 🤫
So bekommst du den Job: Social Lead - Crypto
✨Tip Number 1
Familiarize yourself with the latest trends and discussions in the crypto space. Follow key influencers and engage with their content to understand what resonates with the community.
✨Tip Number 2
Showcase your experience by creating a portfolio of successful social media campaigns you've managed. Highlight quantifiable results to demonstrate your ability to grow and scale brands.
✨Tip Number 3
Network with professionals in the web3/crypto industry. Attend relevant events, webinars, or meetups to connect with potential colleagues and learn more about the community's needs.
✨Tip Number 4
Be prepared to discuss your strategic approach to social media management. Think about how you would develop and execute campaigns that align with the company's mission and engage their audience effectively.
Diese Fähigkeiten machen dich zur top Bewerber*in für die Stelle: Social Lead - Crypto
Tipps für deine Bewerbung 🫡
Understand the Company and Role: Before applying, take some time to understand the company's mission and the specifics of the Social Lead - Crypto role. Familiarize yourself with their social media presence and recent campaigns to tailor your application.
Highlight Relevant Experience: In your CV and cover letter, emphasize your experience in growing social media brands, particularly in the crypto/web3 space. Provide quantifiable results from previous roles to demonstrate your impact.
Showcase Content Creation Skills: Since the role requires proficiency in short-form content creation, include examples of your work. This could be links to blogs, tweets, or any other relevant content that showcases your ability to engage audiences effectively.
Tailor Your Application: Make sure your application is tailored specifically for this position. Use keywords from the job description and reflect your understanding of the crypto community's tone and engagement strategies.
Wie du dich auf ein Vorstellungsgespräch bei Career Renew vorbereitest
✨Show Your Passion for Crypto
Make sure to express your enthusiasm for the crypto and web3 space during the interview. Share your insights on current trends and how they relate to the company's mission. This will demonstrate that you are not just knowledgeable but also genuinely interested in the industry.
✨Highlight Your Social Media Successes
Prepare specific examples of social media campaigns you've managed that resulted in measurable growth. Be ready to discuss the strategies you used, the challenges you faced, and how you overcame them. Quantifiable results will make a strong impression.
✨Understand the Brand's Voice
Research the company's existing social media presence and familiarize yourself with their tone and style. During the interview, discuss how you would maintain and enhance this voice while engaging with the community across various platforms.
✨Prepare for Community Engagement Scenarios
Think about potential scenarios where you might need to engage with the community or handle negative feedback. Prepare responses that reflect a strategic approach to community management, showcasing your ability to foster positive interactions and drive narratives.
