Creative Manager

Crazy Labs is one of the world’s leading mobile game developers and publishers, specializing in hyper-casual, hybrid, and casual spaces. With over 6 billion downloads, we have a deep understanding of what it takes to transform promising game ideas into profitable hits.

We’re looking for a Creative Marketing Manager to join our marketing team in a dynamic, fast-paced and rapidly growing company.

This is a leadership role – you will deliver the strategy and execution for top charting games – from ad creatives to storefronts.

Main responsibilities

• Define the creative strategy for new games and constantly improve marketability.
• Leverage a strong creative vision with excellent visual & verbal communication skills to guide motion designers, graphic designers, marketing developers, playable developers, and ASO teams to meet your vision effectively and efficiently.
• Craft engaging briefs that will move the needle for different ad types (video, playable, IEC, GIF, static).
• Design storefronts (icon, screenshots, store video, game title).
• Outline creative production and testing methodologies for your games and provide frequent progress updates to stakeholders.
• Collaborate closely with UA managers to analyze results and make data-driven creative decisions for the next round of testing.
• Hold high visual standards and give feedback to team members.
• Research and analyze relevant trends.
• Set new industry standards, rather than following them.

Requirements

What we’re looking for

• A highly creative and talented person to join our crazy team!
• 3 years experience working on a casual game – a must.
• Experience in defining a creative strategy and testing methodologies.
• Proven track record of building marketing campaigns that drive growth.
• Passion for creative storytelling through various mediums – video, design, copywriting, UX, and beyond – this role combines all aspects of creative visualization.
• Analytical thinking and data-oriented approach.
• Strong leadership and communication skills.
• Fluency in English.
• Live and breathe social trends.
• App store materials creation experience – an advantage.

What we offer

• Join a supportive and creative team of professionals.
• Make an impact – shape our next hit mobile game, reaching millions of end-users!
• Personal growth – we encourage continuous learning and experimentation within our international teams.

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