(Senior) Performance Marketing Manager in Berlin - German speaking (m/w/d)

About the Role

Customlytics is the leading app marketing agency & consultancy in the DACH region. We make apps successful and professionalize the app industry, working with every relevant app business in the market. Can you imagine a world without apps? We neither!

You will regularly check the effectiveness and usefulness of our advertising projects and campaigns. At the same time, you will document successes and will always be on the lookout for more efficient, resource-saving means to improve individual online advertising campaigns. You will be looking after big players such as Audible or Deutsche Telekom.

Your Responsibilities

• Develop and implement Paid Media strategies at an advanced level for your clients
• Responsible for the performance and results of all Paid Media campaigns for your clients, including monitoring and optimizing budgets, campaign strategy, and performance indicators.
• Responsible for the selection and implementation of new Paid Media channels.
• Develop and execute tests and experiments to improve campaign performance and create best practices.
• Work closely with other departments, (CRM / DESIGN / ASO / Martech).
• Develop advanced-level performance reports and analyses and present results to clients and internal stakeholders.
• Develop training sessions for the team and also for external stakeholders.
• Mentor Junior/Mid level Paid Media Specialists and support their development.

Your skills are needed

• You have a good knowledge of ASO and have 2+ years of performance campaign management experience on networks such as Facebook, Google Ads, Apple Search Ads, and other performance marketing channels.
• This includes performance monitoring and analysis of cross-channel online marketing KPIs.
• You work very independently and systematically and like to share your knowledge in a team.
• We are very international, so you should be confident in using the English language and open to diversity.

Your benefits

Transparent Career Growth: Access to certifications, regular performance reviews, clear salary development, and the opportunity to grow as the company grows.
Remote Work: The option to work from a different city or country for up to 90 days per year.
Office Vibes in Friedrichshain: A fully equipped space with snacks, drinks, pasta, and height-adjustable desks to keep you fueled and focused.
Deutschlandticket Support: We cover most of the cost for your monthly public transport ticket.
Top-Notch Equipment: A MacBook and everything else you need to do your best work from day one.
Core Working Hours: Making collaboration easy and your schedule steady.
Childcare Support: Extra help for parents with little ones in kindergarten or preschool age.
Team Culture & Events: Whether it’s monthly theme-driven activities or our big annual meetup in Berlin, we create space to connect, celebrate, and grow as a team.
Corporate Benefits: Enjoy discounts at various popular online shops.
Bonus for Successful Referrals: Whether it’s new colleagues or clients, your recommendation pays off.

We\’re committed to diversity and equal opportunity for all, welcoming individuals of any gender, age, origin, religion, disability, or sexual orientation. If you\’re creative, problem-solving, and passionate about app marketing, we\’d love to hear from you. Join us and be yourself, in an atmosphere where diversity is celebrated and embraced. #J-18808-Ljbffr