E-Commerce & CRM Manager (Shopify & Klaviyo)

pDagsmejan is a Swiss sleepwear brand combining science-based innovation, premium natural materials and Swiss design to improve sleep quality and recovery. /p pToday: /p ul liWe serve customers in 100+ countries /li liWe've helped 200,000+ people sleep better /li liOur products are internationally recognised for innovation and performance /li liProfessional sports teams and athletes worldwide wear Dagsmejan to optimise recovery /li liOver 80% of our turnover comes from direct-to-consumer channels /li /ul pWe are a focused, fast-growing brand with a strong emphasis on quality, consistency and long-term brand building. /p h3The role /h3 h3About Dagsmejan /h3 pDagsmejan is a Swiss sleepwear brand combining science-based innovation, premium natural materials and Swiss design to improve sleep quality and recovery. /p pToday: /p ul liWe serve customers in 100+ countries /li liWe've helped 200,000+ people sleep better /li liOur products are internationally recognised for innovation and performance /li liProfessional sports teams and athletes worldwide wear Dagsmejan to optimise recovery /li liOver 80% of our turnover comes from direct-to-consumer channels /li /ul pWe are a focused, fast-growing brand with a strong emphasis on quality, consistency and long-term brand building. /p pWe're looking for a hands-on bE-Commerce CRM Manager /b to take ownership of the day-to-day management and continuous improvement of our online store and email marketing. /p pYou’ll ensure our Shopify store delivers an excellent customer experience, our campaigns and product launches are executed flawlessly, and our Klaviyo email marketing drives engagement, retention and revenue. /p pThis is an operational and commercially focused role for someone who enjoys working directly in Shopify and Klaviyo, pays attention to details and takes pride in getting things right. /p pbWe’re not looking for a developer or a strategy-only manager. We’re looking for someone who can independently manage, execute and improve our e-commerce and CRM activities. /b /p h3What you’ll do: E-commerce website management (main focus) /h3 ul liOwn the day-to-day management of our Shopify store, ensuring content, products and promotions are accurate and up to date /li liManage product and collection pages, navigation, merchandising and campaign landing pages /li liSet up and execute seasonal campaigns, product launches, promotions and other commercial activities /li liEnsure a consistent and high-quality shopping experience across markets, languages and devices /li liIdentify and implement improvements to website usability, conversion and customer experience /liliMonitor website performance, identify issues and coordinate with external developers or technical partners when needed /li liWork closely with the marketing and product teams to ensure timely and accurate campaign execution /li /ul h3CRM email marketing (Klaviyo) /h3 ul liManage the operational execution of email marketing campaigns in Klaviyo, including setup, segmentation, testing and scheduling /li liBuild, maintain and optimise automated email flows across the customer lifecycle /li liWork with our content and design teams to turn campaign concepts into engaging, well-executed emails /li liManage customer segmentation and targeting to improve relevance, engagement and retention /li liMonitor email performance, analyse results and recommend improvements /li liEnsure accurate implementation and quality control across languages and markets /li liContinuously improve email journeys to support customer lifetime value and repeat purchases /li /ul h3E-commerce performance optimisation /h3 ul liTrack and analyse key e-commerce and CRM metrics, including conversion rate, email revenue, engagement and retention /li liIdentify opportunities to improve website and email performance through testing and optimisation /li liSupport A/B testing of website elements, email campaigns and customer journeys /li liEnsure high standards of accuracy, consistency and quality across all customer touchpoints /li liWork closely with the wider marketing team to support commercial goals and campaign performance /li /ul h3What we’re looking for /h3 h3Must-have /h3 ul lib3–5 years of hands‑on experience /b in e-commerce, CRM or digital marketing, ideally with a consumer or DTC brand /li libStrong practical Shopify experience /b, including website content management, merchandising, campaigns and product management /li libStrong practical Klaviyo experience /b, including campaign execution, segmentation, automated flows and performance analysis /li liGood understanding of e-commerce KPIs, conversion optimisation and customer retention /li liStrong analytical skills and confidence working with data to identify improvement opportunities /li liExcellent attention to detail, with a structured and reliable approach to execution /li liStrong organisational skills and the ability to manage multiple activities and deadlines independently /li liExcellent written and spoken English /li liA proactive, hands‑on attitude and willingness to take ownership /li liComfortable working independently and remotely (if a remote position) /li /ul h3Nice‑to‑have /h3 ul liExperience with Shopify Plus /li liExperience managing international or multilingual e-commerce stores /li liGerman language skills /li liFamiliarity with Google Analytics 4 and other e-commerce analytics tools /li liExperience with A/B testing and conversion rate optimisation /li liExperience in premium consumer brands, fashion, wellness or lifestyle /li /ul h3Location /h3 pbZurich: /b Hybrid, 3 days per week in the office /p h3Why join Dagsmejan? /h3 ul liWork with an innovative Swiss brand that is redefining sleepwear through science and technology /li liTake real ownership of two critical growth channels: our online store and email marketing /li liJoin a small, experienced and ambitious team with short decision paths /li liWork with premium products and a strong, clearly defined brand /li liHave a direct and visible impact on customer experience and commercial performance /li liEnjoy a role that combines independent execution with continuous learning and improvement /li /ul pWe value breliability, initiative, attention to detail and quality of execution /b. /p #J-18808-Ljbffr