Influencer Marketing Manager (m/f/div)

This role is part of our Media team. Our team is a vibrant mix of talents, ranging from Brand Strategists, Creatives, and Influencer Marketers to Account Managers, Producers, and Video Editors. As a creative digital marketing agency, we mix creative storytelling with the best of today’s technology to deliver exceptional and engaging digital experiences that build lasting relationships with our clients.

JOB PURPOSE

As an Influencer Marketing Manager, you are the main contact and sparring partner for both the client and the influencers during the entire process. You are responsible for the implementation, management, and quality control of campaigns, ensuring that everything runs smoothly. You demonstrate strong commercial insight and oversight, effectively building client portfolios. You naturally have an overview and know exactly how to set priorities. Your specialties include drawing up a schedule, monitoring the process, and delivering it on time. Tight deadlines don’t freak you out and you ensure to find solutions and options. Strong project management skills are therefore essential. You are responsible for creating evaluation reports to assess the effectiveness and success of campaigns. Additionally, you are solution-oriented and can also work independently to tackle any challenges that arise. With your extensive experience in the influencer industry, your opinion is respected and valued by both clients and internal teams.

KEY RESPONSIBILITIES

1. You will expertly manage several influencer campaigns simultaneously on an independent basis;
2. You implement and manage projects, focusing on client satisfaction and KPI-based outcomes;
3. You identify and maintain contact with influencers, negotiate competitive rates, and draw up agreements;
4. You ensure good guidance for both the client and the influencers during the entire process, acting as the point of contact and sparring partner during the collaboration;
5. You monitor performance by tracking and analyzing campaign results, writing detailed evaluation reports, and creating concrete recommendations to elevate the clients’ influencer marketing;
6. You ensure client happiness and campaigns that you can really be proud of;
7. You support pitches for new or upscaling clients;
8. You provide professional guidance and development to junior team members.

WHAT WE ARE LOOKING FOR

1. Relevant amount of demonstrable work experience within influencer marketing;
2. Great affinity with influencer marketing and social media. You are familiar with channels such as Meta, TikTok, YouTube, Pinterest, and Twitch and always stay up to date with the latest trends;
3. Experience in managing influencer campaigns in a dynamic and fast-paced environment with a wide range of objectives and KPIs;
4. The ability to quickly adapt and learn new skills as needed for a project;
5. Advanced German and English language skills; both verbally and in writing;
6. Strong data and analytical skills to establish KPIs, interpret results, anticipate challenges, and constitute solutions;
7. Awareness of the latest trends within influencer marketing & social media, good relationships with influencers, and platform updates.

WE OFFER

1. Company pension scheme;
2. Flexible working hours, working from home and abroad;
3. Lease bike options / JobRad;
4. Health & Wellbeing – free, anonymous and unlimited access to 1-on-1 online coaching and mindfulness consultations with psychologists via chat, phone or video call;
5. €30 per month – use the flexible package for digital food stamps and/or fitness providers/sport clubs/massage studios, internet costs, and/or public transport;
6. Future Bens – exclusive access to sustainable, healthy products at attractive deals;
7. A reputation for doing good. DEPT has been a Certified B Corp since 2021 and named ‘Agency of the Year’ at both The Lovies and The Webby Awards;
8. Awesome clients of all sizes and industries, with celebrations of our successes together;
9. The opportunity to develop your skills further with training, development, and certifications;
10. Global annual DEPT Cares Month in which employees come together and donate their skills to support local charities.

WHO ARE WE?

We are pioneers at heart. We are always looking forward, thinking of what we can create tomorrow that does not exist today. We were born digital and we are a new model of agency, with a deep skillset in tech and marketing. That’s why we hire curious, self-driven, talented people who never stop innovating.

Our culture is big enough to cope and small enough to care. With people across 30+ countries, we’re big enough to provide you with the best tools, global opportunities, and benefits that help you thrive, while investing in you, your growth, your team, and giving you the autonomy to solve our clients‘ problems, no matter where you are in the world.

DIVERSITY, EQUITY & INCLUSION

At DEPT, we take pride in creating an inclusive workplace where everyone has an equal opportunity to thrive. We actively seek to recruit, develop, nurture, and retain talented individuals from diverse backgrounds, with varying skills and perspectives.

Not sure you meet all qualifications? Apply, and let us decide! Research shows that women and members of underrepresented groups tend not to apply for jobs when they think they may not meet every requirement, when in fact they do. We believe in giving everyone a fair chance to shine.

We also encourage you to reach out to us and discuss any reasonable adjustments we can make to support you throughout the recruitment process and your time with us.

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