Campaign Manager (FTC) (div/f/m)

JOB PURPOSE

This is a fixed term contract through until 31st December 2026 initially with strong likelihood of extension.

This role is part of our e Bay Inhouse team, where you will be employed by DEPT® but embedded within e Bay.

We are looking for a hybrid AI-Enabled Campaign Manager who combines strategic campaign ownership with hands‑on execution, operational excellence, and a strong interest in AI-driven marketing innovation.

This role sits at the intersection of campaign strategy, CRM execution, marketing technology, data, and creative production.

You will lead and execute customer‑facing campaigns across e Bay’s owned channels (email, push, onsite, in‑app, landing pages), while leveraging AI tools and creative capabilities to scale personalization, improve efficiency, and drive performance.

You are both a campaign owner and an operator: comfortable managing timelines and stakeholders, while also building, QA‑ing, and optimizing campaigns yourself.

You bring a test‑and‑learn mindset, curiosity for AI, and the ability to turn insights into impactful customer experiences.

• WHAT YOU’LL DO
• Own CRM Campaigns End-to-End
• Lead campaigns from briefing through to launch, optimisation, and reporting
• Build and execute campaigns across email, push, onsite, and in‑app channels
• Deliver personalised, customer‑first experiences aligned to e Bays' priorities
• Manage timelines, stakeholders, approvals, and delivery across global teams
• Ensure flawless execution through QA, troubleshooting, targeting accuracy, and optimisation
• Help Shape AI-Driven Marketing
• Use AI tools to improve campaign creation, personalisation, and testing
• Experiment with AI‑generated copy, subject lines, creative concepts, and workflows
• Support AI prompt development and scalable marketing automation
• Improve workflows and operational efficiency through AI‑driven ways of working
• Bring a test‑and‑learn mindset to experimentation and optimisation
• Ensure responsible AI usage and quality control
• Support Creative & Performance Optimisations
• Brief, review, and optimise CRM creative assets
• Adapt visuals across channels
• Run A/B tests and turn insights into measurable improvements
• Help improve engagement, efficiency, and marketing KPIs

WHAT YOU BRING

• 3+ years in CRM, campaign management, or marketing operations
• Hands‑on experience with owned channels (email, push, onsite, in‑app)
• Strong project management and organizational skills with attention to detail
• Experience in e‑commerce, marketplaces, or digital marketing environments
• Ability to operate in a fast‑paced, matrixed, global environment
• Strong analytical mindset with experience in campaign QA, execution, and troubleshooting
• Advanced Excel skills and familiarity with marketing tools (e. g. Jira, Monday, Slack)
• Understanding of segmentation, targeting, and campaign logic
• Strong interest in AI applications in marketing
• Ability to translate marketing needs into effective AI prompts and workflows
• Strong eye for visual quality, branding, and detail
• Strong collaborator with the ability to work across teams, functions and locations
• Proactive, curious, and comfortable with continuous change and innovation
• C2+ language skills in both German and English
• WE OFFER

Flexible hybrid working policy (2 days at the office, depending on location); Company pension scheme.

Lease bike options / Job Rad and 25% subsidy for the Deutschlandticket.

Stay happy and healthy with a contribution to your health through the Open Up platform. €30 per month - You can use the flexible package for digital food stamps and/or fitness providers/sport clubs/massage studios, internet costs, and/ or public transport.

• Future Bens - Exclusive access to sustainable, healthy products at attractive deals.
• Social events, plenty of opportunities to connect with colleagues through organised activities and celebrations.
• A reputation for doing good.

DEPT® has been a Certified B Corp® since 2021 and named ‘Agency of the Year’ at both The Lovies and The Webby Awards. Awesome clients. Whe

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