Описание:
Simple is an AI-powered health coaching app that helps adults lose weight and maintain healthier lifestyles through personalized support and sustainable habit-building. The app has over 17 million downloads and more than 300,000 five-star reviews.
Задачи:
- Lead and execute monetization projects within the CRM team, owning campaigns that drive revenue growth
- Design and optimize lifecycle journeys focused on acquisition, conversion, and win-back strategies
- Manage high volumes of CRM campaigns and ensure seamless execution
- Develop segmentation and communication strategies through continuous testing and experimentation
- Build an A/B testing framework, analyze results, and propose data-driven improvements
- Ensure campaign deliverability and technical soundness, troubleshoot issues, and coordinate with engineering teams
- Collaborate with Growth, Design, Analytics, and other cross-functional teams
- Monitor and analyze CRM performance metrics and prepare detailed reports and actionable insights
- Own the technical CRM setup, including campaign automation, deliverability optimization, and tool integrations
- Identify process and user experience improvements to maximize monetization outcomes
- Balance operational execution with strategic input
Требования:
- 5+ Years of CRM experience in communication strategy development and hands-on execution
- Strong monetization mindset and ability to evaluate initiatives based on revenue potential
- Proven experience in customer lifecycle management and implementing strategies that drive measurable revenue growth
- Technical expertise in CRM systems, including Braze
- Proficiency in analytical tools and experiment tracking
- Experience working cross-functionally with Growth teams and developers
- Hands-on expertise in managing high-volume communications and setting up CRM workflows
- Proactive problem-solving and self-starter attitude
- Nice to have: Customer.io experience, experience improving email deliverability
Условия:
- Remote, in-office, and hybrid work opportunities
- Equipment provided
- Premium SIMPLE subscription
- 21 Days of annual leave plus bank holidays observed where the employee lives
- Flexible hours
- Competitive salary package commensurate with experience
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crm marketing manager for health coaching Arbeitgeber: Enfint
Perfect.Live ist ein herausragender Arbeitgeber, der seinen Mitarbeitern die Möglichkeit bietet, in einem dynamischen und internationalen Umfeld zu arbeiten, das auf erstklassigen Service für wohlhabende Kunden ausgerichtet ist. Mit einer stabilen langfristigen Anstellung, wettbewerbsfähigen Gehältern und einem starken Fokus auf Teamarbeit und qualitativ hochwertigen Kundenservice fördert das Unternehmen eine Kultur des Wachstums und der beruflichen Entwicklung, die es den Mitarbeitern ermöglicht, ihre Fähigkeiten kontinuierlich zu erweitern und sich in ihrer Karriere weiterzuentwickeln.
