Growth Hacker B2B & B2C in Zug

h3About enshift AG /h3penshift is a technology company focused on renewable energy, supporting real estate and industrial clients with the analysis, financing, execution, and continuous optimization of sustainable energy solutions. Through a digital platform, clients improve the economic efficiency and carbon footprint of their properties while minimizing technical, commercial, and energy risks. We operate in five markets: Switzerland, Germany, France, Austria and Italy. /ph3Your role and impact /h3ulliDesign, execute and optimise digital campaigns across search, paid social, email and other channels. /liliB2C and B2B: Identify target audiences, test channels and messaging, and scale successful approaches. /liliSales Alignment: Sharpen messaging together with Sales and improve lead quality and handover. /liliCRM Automation: Build CRM structures, workflows, lead nurturing and follow-up sequences. /liliData Conversion: Define KPIs, analyse and test funnels and landing pages, create reports and turn insights into action. /liliScaling: Leverage digital tools and AI to reduce manual work. /li /ulh3Our ideal candidate /h3ulliMinimum of 5 years of experience in growth, performance or digital marketing, as well as in marketing automation. /liliYou are a data-driven pragmatist: you run campaigns yourself, base your decisions on data and favour fast, measurable results over perfect plans. /liliYou have a growth hacker mindset: you run rapid experiments, find unconventional ways to acquire customers and scale what works. /liliYou are familiar with CRM and automation tools and understand how marketing translates into revenue. /liliYou are hands-on and structured and thrive in an entrepreneurial environment. /liliYou communicate confidently in German and English. French is a plus. /liliNice to have: Experience in building B2C marketing, knowledge of web analytics and attribution, and an interest in renewable energy. /li /ulpYou don't need to meet every requirement. What matters most is analytical thinking, a strong ability to execute and the ambition to align marketing with measurable results. /ph3Your first months at enshift AG /h3pIn your first months, you will analyze existing acquisition channels and set up your initial testing framework for both B2B and B2C campaigns. You will ship your first batch of conversion experiments on the digital platform and collaborate across teams to refine our messaging for renewable energy solutions. By the end of this period, you will have established a steady cadence of testing and data-driven optimization to scale user acquisition. /ph3Benefits /h3ulliAn attractive salary package and exciting development opportunities /liliFurther training in renewable energies and project management /liliA dynamic, innovative environment with short decision-making processes and plenty of creative freedom /liliThe opportunity to play an active role in the energy transition and make a real impact /li /ul #J-18808-Ljbffr