- Craft compelling value propositions, differentiators, and messaging frameworks that resonate across diverse audiences.
- Lead end-to-end execution of go-to-market strategies for new services, care model enhancements, or new target audiences.
- Partner with VP, Marketing and Creative director to build a provider brand strategy that establishes clinical authority and fosters trust.
Qualifications:
- 10+ years of progressive experience in product marketing or GTM roles, with a proven track record of launching successful B2B and B2C products.
- Healthcare industry experience (working across payer, provider, or patient/consumer models) is required.
- Exceptional interpersonal skills and emotional intelligence, with a proven ability to build instant credibility with senior leaders.
- Competitive Medical, Dental, Vision, Life, and AD&D insurance.
- Flex PTO policy (3-5 wks/year recommended) + 11 paid company holidays.
- Generous parental leave and 401K option.
About Equip:
- Equip is the leading virtual, evidence-based eating disorder treatment program on a mission to ensure that everyone with an eating disorder can access treatment that works.
- Founded in 2019, Equip is a fully virtual company with a highly engaged, passionate, and diverse team, recognized as one of the most influential companies of 2023.
Equip
Equip is the leading virtual, evidence-based eating disorder treatment program on a mission to ensure that everyone with an eating disorder can access treatment that works. Founded in 2019, Equip is a fully virtual company with a highly engaged, passionate, and diverse team, recognized as one of the most influential companies of 2023.
#J-18808-Ljbffr
Senior Director of Product Marketing (Fully Remote) Arbeitgeber: Equip
Als Arbeitgeber bieten wir Ihnen die Möglichkeit, in einem dynamischen und innovativen Umfeld zu arbeiten, das auf Teamarbeit und kontinuierliche Weiterbildung setzt. Unsere Unternehmenskultur fördert Kreativität und Eigenverantwortung, während wir gleichzeitig attraktive Benefits wie flexible Arbeitszeiten und ein modernes Büro in zentraler Lage anbieten. Bei uns haben Sie die Chance, Ihre Fähigkeiten weiterzuentwickeln und an spannenden Digitalisierungsprojekten mitzuwirken, die einen echten Unterschied für unsere Kunden machen.
