h3Creative Strategist — Conversion Marketing /h3h3About EWM /h3pEWM is a digital agency based in Geneva. We help businesses with conversion marketing, design and branding, web development and automation. You will join the agency to work with our teams on client projects across a range of sectors. /ph3Your role /h3pTurn customer insights into creative campaigns that deliver measurable results. You will develop, test and improve advertising messages and conversion journeys for EWM’s clients, working with the creative and marketing teams. /ph3Creative concepts and advertising angles /h3ulliConduct active competitor research using ad libraries and creative research tools. /liliPropose and prioritise angles, hooks and concepts suited to the audiences, brand and platform rules. /liliWrite scripts and briefs for videos, creator content, static visuals and native formats. /liliPrototype ideas quickly with Canva, video tools and AI to support testing. /li /ulh3Landing pages and conversion journeys /h3ulliDevelop landing page structures, copy and wireframes; coordinate production with designers and developers. /liliHelp shape offers and email or SMS sequences following a visit, enquiry or conversion. /liliKeep the advertising, landing page and subsequent journey consistent. /li /ulh3Collaboration and improvement /h3ulliBuild the testing roadmap and coordinate deadlines, briefs and production. /liliWork with media buying specialists to define metrics, validate tests and analyse click-through rate, conversion rate, acquisition cost and ROAS where relevant. /liliCoordinate creators and suppliers with the agency’s teams. /liliUse feedback from clients and their customer service teams to refine messages. /liliDocument results and recommend the next iterations. /li /ulh3What we’re looking for /h3ulliAt least two years of experience in performance-focused creative strategy, in an agency or with a brand. /liliThe ability to present campaigns with their objectives, budgets, results and your exact contribution. /liliExperience with campaigns representing more than €50,000 in monthly advertising spend, with demonstrable results. /liliStrong skills in advertising copywriting, creative prototyping and conversion metrics. /liliFluent French and professional English for research, briefs and communication. /liliExperience in wireframing and conversion optimisation is a plus. /liliAn understanding of message approval requirements and advertising constraints in clients’ sectors. /li /ulh3Conditions /h3ulliWorkload: 80–100% of full time. /liliPermanent employment or freelance, depending on your profile. /liliRemote or hybrid in Geneva. /liliRemuneration based on experience, with a performance-related component. /li /ulh3How to apply /h3pComplete the EWM form below and specify the role you are applying for. Attach your CV and a portfolio or case study describing your best campaign: creative work, budget, metrics, results and your personal contribution. Applications must be submitted through this form. /ph3Apply to EWM /h3pSpecify the role you are applying for and attach your CV and the requested examples in a document. /ppName /ppEmail /ph3Upload CV /h3pPlease ensure that your uploaded files are within the specified size limit. Overly large files may not upload successfully. /ppSupported files: pdf, doc, docxbr/Max file size: 5mb /ppBy clicking the Send button, you agree to the terms of our Privacy Policy . /p #J-18808-Ljbffr
Creative Strategist — Conversion Marketing in Genève Arbeitgeber: EWM
Als Mitarbeiter im Prüffeld/Endkontrolle bei uns profitieren Sie von einer dynamischen und unterstützenden Arbeitsumgebung, die Wert auf Sicherheit und Teamarbeit legt. Wir bieten Ihnen nicht nur umfassende Weiterbildungsmöglichkeiten, sondern auch die Chance, an innovativen Projekten in der Leistungselektronik zu arbeiten. Unser Standort zeichnet sich durch eine moderne Ausstattung und ein kollegiales Miteinander aus, was Ihre persönliche und berufliche Entwicklung fördert.
