Our client is a global leader in warehouse automation technology, powering fulfilment for some of the biggest brands worldwide.
The Role
They're hiring an ABM Manager (Account Based Marketing) to design and run true 1:1 account-based campaigns for their highest-value accounts. You’ll work closely with sales, content, and brand teams to deliver highly personalised, data-driven campaigns that move the needle on pipeline and revenue.
Location: Candidates must be based in Norway, United Kingdom, France, Italy, Spain, Germany, Austria, Switzerland
What You'll Do
- Own the end-to-end ABM 1:1 campaign process — from creation to on-time, on-quality execution
- Apply brand, messaging, ideal customer profiles (ICPs), and pain points correctly to drive maximum conversion
- Build campaign briefs with full-funnel content strategy
- Work closely with Global and Enterprise Account Managers on account plans and pain-point selection
- Select digital touchpoints and manage media plan/budget for maximum ROI
- Brief external agencies and/or leverage AI tools to manage campaign delivery
- Set, track, and optimise campaign KPIs and ad spend
- Identify and prioritise target accounts using ICPs, intent data, and market research
- Analyse account engagement trends to shape tailored ABM approaches
- Support regional sales teams with insights and materials to convert high-value accounts
- Contribute to ABM playbook development and process improvements
- Stay ahead of new trends in ABM tools, channels, and best practice
What You'll Bring
- Bachelor's degree in Marketing, Business, Data Analytics, or related field
- 3+ years' hands-on experience running true 1:1 ABM campaigns in a B2B environment
- Proficiency with CRM (Salesforce), marketing automation (Marketo, HubSpot), ABM platforms (6sense or similar), data analysis and presentation tools
- Highly organised, detail-oriented, and able to manage multiple priorities
- Solid grasp of B2B marketing and sales processes
- Strategic thinker with strong cross-functional collaboration skills
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