Munich or London (Munich preferred)|Senior commercial hire, reporting to the founders|Base, performance element, and equity negotiated on experience The opportunity Flow is being built with the vision of developing the perpetual motion machine in ecommerce. Historically every business in the accelerator category grows the same way: more brands mean more people. That is simply how the model has always worked, and the operators who have run it know better than anyone where the effort actually goes; catalogue work, reporting, coordination and the hundred small tasks that repeat identically on every brand. What has changed is that most of that work is now genuinely automatable. We understand this as an opportunity to design our organization differently from inception. Flow buys stock directly from brands and sells it across Amazon and other marketplaces in the UK and Europe. The commercial engine works: live brands and an active pipeline. We are not learning this model from the outside. Between the two founders we have built, scaled and exited a business inside this category, and separately been through a significant equity event on the other side of it. We know exactly where this model breaks, and we are building Flow on what we already know works and what we know does not. We also run brands' owned channels where it makes commercial sense, so a brand's marketplace and D2C demand can sit under one P&L, one stock pool and one set of decisions rather than competing. Our bet is that experienced people should do two things only: talk to brands and decide what matters. Everything else, the repetitive execution and the analysis that informs decisions, is done by agents. This role is the commercial half of that bet. The work a brand director in a conventional accelerator spends their week on, catalogue and listing maintenance, campaign babysitting, reporting preparation, chasing inbound, gets built into a system. What is left is the part that genuinely needs a person: the relationship, the negotiation and the judgement. Europe first, with the Middle East and potentially North America behind it. The business is funded from the founders' own money. No external investors, no board seeking a quarterly narrative, real cash discipline and no runway theatre. What you would own The brands. Senior owner of the portfolio relationship, from first conversation through onboarding to the annual joint business plan. You are the line into each brand at founder and commercial director level, not an account administrator with a standing call. You negotiate and hold the trading terms: buy price, volume commitment, marketing contribution, channel and territory scope, pricing and distribution policy. You reopen them when the numbers say so. The P&L. You own the full channel P&L for every brand, marketplace and owned channel together. Landed cost, price architecture across the EU marketplaces and the brand's own site, advertising as a proportion of revenue, returns, storage, FX and cost-to-serve. That includes the allocation call between channels: when pulling volume onto D2C improves contribution and when it simply cannibalises a working Amazon position. Most operators in this category cannot make that call at all, because the owned channel sits outside their remit. You decide what we buy, how deep we go and when we stop. You also decide which brands to walk away from, which matters more than it sounds when the alternative is carrying a loss-making range because the relationship is pleasant. The agentic operating model. This part does not exist in the comparable role anywhere else, and it is the reason the job is interesting. You define what good looks like for every repeatable brand task and work with the CTO to get it into an agent: catalogue build and listing quality, pricing and buy box behaviour, advertising structure and bid logic, replenishment forecasting, brand reporting, exception flagging. You decide what the agent should optimise for and you review the output where the stakes justify it. In practice you will spend your first year taking your own job apart and rebuilding the repeatable majority of it as a system that runs without you. Onboarding and growth. New brand from signature to live across Amazon UK, DE and the wider EU, then into the additional channels that fit the brand. Time to live is our clearest measure of whether the agentic model is actually working, and compressing it is yours. First purchase order, first inbound, first campaign, first honest review of the numbers with the brand. A small team of experienced brand managers will follow as the portfolio grows. Deliberately smaller than the revenue would conventionally demand, because the point of the system is that it does not need them. What you bring Marketplace depth. 7+ years running brands or accounts on Amazon as a seller or vendor, hands on with the front end, advertising and catalogue, and familiar with the specific ways each of them fails. UK and DE matter most, and trading across several countries counts for more here than depth in one. Experience beyond Amazon, whether TikTok Shop, Kaufland, Otto, bol.com, Allegro, Zalando & D2C is a real advantage. Owned-channel awareness. Having carried commercial responsibility for a D2C P&L alongside marketplace is a strong plus, particularly the pricing and inventory tension between the two. We are not looking for a site builder or a Shopify administrator, and the technical side of the owned channel is not yours to run. Commercial ownership. You owned top to bottom line P&L from inputs to outputs and planning to actuals, and you are comfortable debating contribution margin and cost-to-serve rather than just reporting on gross sales. Negotiation at the brand's top table. You can sit opposite a founder or a commercial director, hold a position on price, and keep the relationship afterwards. Data fluency. You build the model yourself rather than waiting for a dashboard, and you can put a number in front of a brand that changes their mind. Agentic fluency, and this one is not optional. You do not need to be technical and we are not asking for engineering credentials. You do need to have used these tools on real commercial work, and to be able to describe your own job as a set of processes rather than a feeling. Language. Fluent English. German is a significant advantage given the Munich base and the weight of the German market in the plan. Any other European languages are a plus. Who you are Someone who starts before they are ready but knows which details matter. This is a small, senior, close team with no management layer to hide behind and nobody to escape to, so we are looking for a grown up rather than a safe pair of hands. You can relate to a personal flywheel consisting of curiosity, ownership, and trust. Starting with curiosity - enabling personal growth and wide business understanding -, enabling ownership - above and beyond the owned scope of role -, resulting in trust - within the team and all stakeholders. Trust as the foundation of personal relationships is the accelerator and opens up spaces for more curiosity. You should be comfortable being measured on brands per person, time to live and cost-to-serve rather than on headcount or activity. You should be willing to say no to a brand that wants to sign. We are not looking for someone who wants ten reports and a monthly reporting cycle, or someone running this alongside another venture. Package and process Munich preferred, with the London area workable, and regular travel across Europe to brands. Base salary, a performance element tied to portfolio contribution margin, and equity. All three are negotiated on experience and track record. We would rather get this right than get it done quickly. That means several unhurried conversations rather than a compressed interview loop, a real commercial discussion (bring us a brand you would want to sign and tell us why), and full visibility of the commercial terms well before anyone is asked to commit. If you are unsure whether you fit, the conversation is still worth having. #J-18808-Ljbffr