Performance Marketing (m/w/d)

Your impact will be

– Develop and execute Google Search & Display Ad campaigns targeting potential digital signage customers (e.g., hotel and gym owners) and DOOH advertisers.
– Optimize keyword strategy to capture commercial intent (e.g., \“digital signage for hotels,\“ \“DOOH advertising in gyms\“).
– Continuously A/B test ad copy, landing pages, and conversion paths to improve ROI.
– Track key performance metrics (CTR, CPC, CPA) and refine campaigns based on data-driven insights.
– Implement remarketing strategies to nurture leads and increase conversions.
– Manage budget efficiently to maximize lead quality and volume.

Your profile

Proven experience in Google Ads (SEA), especially B2B lead generation.
– Willingness to learn about DOOH & digital signage industry or ability to learn fast.
– Experience in conversion tracking (Google Tag Manager, GA4, UTM parameters).
– Ability to write compelling ad copy tailored to business decision-makers.
– Performance-driven mindset with a focus on optimizing cost per lead (CPL).

What’s in it for you?

– Opportunity to work with a fast-growing tech company in the DOOH space.
– Work on the German, British, French, Spanish and Italian markets.
– Competitive performance-based compensation.
– Flexible remote freelance opportunity.

If you’re an expert in Google SEA and ready to drive high-quality leads for Framen, let’s talk!

Your contact

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