Head of Sales - App Growth & Mobile Marketing (Remote EU Based) in Berlin

Head of Sales - App Growth & Mobile Marketing (Remote EU Based)

Job Description

About REPLUG

REPLUG is an award-winning mobile growth agency working with mobile-first brands to design and execute tailor-made strategies via App Store Optimization, Paid Acquisition, Creative Strategies, and Growth Consulting.

Among the brands we helped, you can find FreeNow, Kptncook, Ecosia, FreeCash, Bolt, and many more.

We’re now looking for a Head of Sales to take ownership of our sales engine and work alongside the co‑founder to drive expansion strategies.

This is a hands‑on sales leadership role. You will start as the senior revenue owner, to drive new business and shape how we sell. Your first mission is to close deals and grow the team following the revenue growth projection.

If you’re looking for a comfortable corporate Head of Sales role with SDRs and a large team already in place, this isn’t it.

If you enjoy building, selling, and scaling something from the ground up, with no politics and just growth opportunities, you’ll love it here.

Your responsibilities

Own revenue generation

• Generate pipeline through outbound and inbound channels
• Lead discovery calls and pitch our services to mobile companies
• Close deals across all REPLUG offerings (ASO, Paid UA, consulting, performance ads)

Run the full sales cycle

Build the sales engine

• Develop scalable outbound strategies
• Turn successful sales motions into repeatable frameworks

Work directly with the founders

• Provide market feedback
• Influence service packaging and pricing

Build the team (once the engine works)

• Help hire additional sales talent
• Contribute to building the sales organization

Represent the company

• You will be joining industry events and potentially represent the company with speaking engagements.

We are building the team from the ground up. If you enjoy selling, building strategies, and getting things done, then we are looking for you.

Requirements

• 5+ years of experience selling mobile app marketing, AdTech products, or performance marketing services
• Proven track record of closing mid- and high-ticket deals
• Strong understanding of the mobile ecosystem (UA channels, attribution, ROAS, LTV, SKAN, MMPs)
• Experience running full sales cycles independently
• Comfortable with outbound prospecting
• Business fluent English is a must (any additional European language is a plus)
• Nice to have: previous agency experience

This Role Is Not for You If

• You rely heavily on SDRs to generate pipeline
• You prefer large corporate environments with fixed processes

Working conditions and perks

• Home Office support for your remote setup.
• Mentoring sessions to support your professional development.
• Remote work flexibility based across the European Union.
• Vouchers and discounts.
• 24 vacation days per year.
• Direct access to founders and decision-makers
• Education budget (courses, conferences, certifications)

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