(Senior) Growth Product Manager (any gender)

Our vision at Freeletics is to show the world that with the right tools, mindset, and coaching, anybody can build a consistent, lifelong fitness habit and actually enjoy it. That’s why we build holistic digital health and fitness products that help people develop a strong, healthy lifestyle. For life. By combining AI technology, sports science, and motivational tools, we’ve created Europe’s #1 fitness app and a truly unique movement in the health and fitness space – with a passionate community and over 57 million users worldwide.

We are seeking a dynamic and results-driven (growth) focused product manager to join the Freeletics team. You will contribute in shaping the future of our team and the company. You will be driving product delivery for a global application, working with a dynamic cross-functional team of talented UX Designers, Engineers, and UX researchers. You will drive conversion initiatives that will increase Freeletics\‘ growth and profitability and a user experience for Freeletics that aligns with our mission, vision, and strategy and brings delight to our customers.

Your Responsibilities

• CR Optimization & Monetization Initiatives: Identify white space areas for optimizing CR (across web, app, organic & in-organic channels), increase traffic to FL organically – SEO expertise, drive CR optimization (more content/emotional/positioning vs. more technical way) & focus on how to improve CR (impulse and non-impulse)
• Roadmap Prioritization & Optimization: Co-define and manage roadmap topics from an I vs E perspective (taking all factors into account), monetization metrics & benchmarks
• Cross-functional Team Leadership: Co-define, drive, and monitor set KPIs, drive the cross-functional crew in alignment with the strategy, leverage your stellar project management skills to execute co-defined topics

Your Profile

• Proven experience (ideally 5+) as a (growth/front-of-funnel/conversion focused) PM for B2C products with a track record of success
• Ability to operate in an agile, dynamic, and collaborative environment
• Strong prioritization, A/B testing, and test process optimization skills
• Expertise for B2C app growth with customer obsession
• Excellent communication and interpersonal skills
• Leverage strong creative flair and a bias for emotional/psychological design thinking to craft compelling user experiences that drive conversions and monetization
• Comprehensive understanding of the software development cycle and experience with agile project management tools such as Jira and Confluence
• Nice to have: Experience with health, fitness and wellness digital products, features, or (and) initiatives

See life at Freeletics for yourself. Interested?

#J-18808-Ljbffr