Auf einen Blick
- Aufgaben: Lead Google Ads campaigns, optimize performance, and analyze data for impactful marketing strategies.
- Arbeitgeber: Join getolo, an award-winning InsurTech company revolutionizing insurance with innovative digital solutions.
- Mitarbeitervorteile: Enjoy flexible work options, 28 vacation days, and a training budget to boost your skills.
- Warum dieser Job: Be part of a collaborative team focused on innovation and customer-centric solutions in a dynamic environment.
- Gewünschte Qualifikationen: 3+ years of Google Ads experience, fluent in English and French, strong analytical skills required.
- Andere Informationen: Work hybrid from Berlin or home, with opportunities for EU travel and a pet-friendly office.
Das voraussichtliche Gehalt liegt zwischen 43200 - 72000 € pro Jahr.
Performance Marketing Manager – Google Ads – French speaker (m/w/d)
1 month ago Be among the first 25 applicants
About getolo:
Founded in 2015, getolo GmbH is an innovative and award-winning InsurTech company that offers comprehensive supplementary insurance plans in the areas of dental, pet health and liability, as well as health add-on coverage. Under the brands dentolo, petolo, and vitolo , we serve over 200,000 customers in Germany, providing digital and hassle-free protection that seamlessly integrates into their daily lives. We believe that prevention is always better than cure —which is why we focus on preventive care, customer-centric service, and financial security to protect our customers and their loved ones from unexpected costs. Thanks to the close collaboration of our team of market specialists and insurance experts, we continuously monitor industry developments to offer practical solutions for current challenges. getolo\’s company culture is built on collaboration, innovation, and agility —always with a strong focus on the needs of our customers. With a team of around 200 employees, getolo is led by Daniel Gadea (CEO) and Laura Wulff (CGO) . getolo is a partner of DA Direkt and part of the Zurich Group Germany .
We are now looking for a Performance Marketing Manager to join our Marketing Department. As a key member of our team, you will play a pivotal role in crafting compelling and innovative digital experiences. You will work closely with various departments, fostering collaboration to drive the success of our projects.
Your role in a team:
- Set up and optimise Google Ads campaigns, driving results through strategic thinking and based on data-driven insights
- Conduct keyword research and build keyword strategies
- Co-own the advertising and testing strategy for Google Ads
- Plan, execute, and optimise conversion rates across platforms and products, to achieve goals and KPIs, ensuring efficient budget allocation and continuous improvement
- Monitor and analyse campaign data, providing regular reports to stakeholders
- Implement A/B testing methodologies to refine and improve campaign performance
- Stay up-to-date with the latest trends, features, and best practices in Google Ads and digital marketing
What you need to be successful:
- Experience: At least 3 years of in-depth knowledge of Google ads
- Familiarity with Google Analytics, conversion tracking, and other related tools
- Strong analytical skills, attention to detail and experience in using structured approaches to problem solving.
- Proficiency in data driven performance analysis, customer journey optimization and A/B testing as well as deep understanding of tracking and analytics.
- Language Skills: Fluent in English and French, both written and spoken.
- Comfortable working in a fast-paced environment
- Excellent communication skills and the ability to work collaboratively in a team
- Self-motivated, organised, and capable of meeting project deadlines
- Located in Germany
Why getolo?
Salary & Vacation:
- Attractive fixed salary
- Start with 28 vacation days, with an increase every two years (capped at 30 days). Holidays on December 24th and 31st
Mobility & Flexibility:
- Choose between a free Swapfiets bike, a BVG ticket (\“Umweltticket\“) or a \“Deutschlandticket\“ subsidized by us
- Work hybrid – from your home office or in our office in Berlin-Mitte
- Work abroad in the EU for up to 60 days
Health:
- Benefit from free coaching sessions with nilo.health, our mental health tool
- Test our products yourself! Choose between dentolo, petolo or vitolo
Development:
- Training budget starting from 750 € per year
- Regular (360 degree) feedback
And much more…
- Legendary summer and winter parties
- Regular team events
- Many discounts on the corporate Benefits Platform
- Pet friendly office
Sounds like the perfect job for you? We look forward to receiving your application and getting to know you!
getolo is an equal opportunity and diversity employer. We strive to create a friendly, safe, and welcoming environment for all our team members, regardless of ethnicity, gender, gender identity and expression, sexual orientation, limitations and talents of any kind, physical appearance, social background, marital status, age, or religion (or lack thereof). When you apply, we focus solely on your experience and motivation. You decide what additional information you want to disclose (photo, marital status, religion, gender, nationality, etc.). We value and treat all applications equally.
Contact:
Katia Minukhina
Talent Acquisition Manager
030398200588
Seniority level: Mid-Senior level
Employment type: Full-time
Job function: Marketing
Industries: IT Services and IT Consulting
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Performance Marketing Manager - Google Ads - French speaker (m/w/d) Arbeitgeber: getolo
Kontaktperson:
getolo HR Team
StudySmarter Bewerbungstipps 🤫
So bekommst du den Job: Performance Marketing Manager - Google Ads - French speaker (m/w/d)
✨Tip Number 1
Familiarize yourself with the latest trends and features in Google Ads. This will not only help you during the interview but also show that you're proactive and passionate about digital marketing.
✨Tip Number 2
Prepare to discuss specific campaigns you've managed in the past. Highlight your strategic thinking and data-driven insights, as these are crucial for the role at getolo.
✨Tip Number 3
Brush up on your analytical skills and be ready to demonstrate how you've used data to optimize campaigns. Being able to talk about A/B testing methodologies will set you apart.
✨Tip Number 4
Since collaboration is key at getolo, think of examples where you've successfully worked with cross-functional teams. This will showcase your ability to thrive in a team-oriented environment.
Diese Fähigkeiten machen dich zur top Bewerber*in für die Stelle: Performance Marketing Manager - Google Ads - French speaker (m/w/d)
Tipps für deine Bewerbung 🫡
Understand the Company: Before applying, take some time to understand getolo's mission and values. Familiarize yourself with their products and services, especially in the InsurTech space, to tailor your application accordingly.
Highlight Relevant Experience: Make sure to emphasize your experience with Google Ads and any relevant marketing campaigns you've managed. Use specific examples that demonstrate your analytical skills and ability to optimize performance.
Showcase Language Proficiency: Since the role requires fluency in both English and French, be sure to highlight your language skills prominently in your CV and cover letter. Consider including examples of how you've used these languages in a professional context.
Tailor Your Application: Customize your CV and cover letter to reflect the specific requirements mentioned in the job description. Use keywords from the listing, such as 'data-driven insights' and 'A/B testing', to make your application stand out.
Wie du dich auf ein Vorstellungsgespräch bei getolo vorbereitest
✨Showcase Your Google Ads Expertise
Be prepared to discuss your previous experience with Google Ads in detail. Highlight specific campaigns you've managed, the strategies you implemented, and the results you achieved. This will demonstrate your in-depth knowledge and ability to drive performance.
✨Demonstrate Analytical Skills
Since the role requires strong analytical skills, come ready to discuss how you use data to inform your decisions. Share examples of how you've utilized Google Analytics or other tools to track performance and optimize campaigns.
✨Communicate Effectively in French and English
As a French speaker, ensure you can comfortably switch between both languages during the interview. Practice discussing your professional experiences in both languages to showcase your fluency and communication skills.
✨Emphasize Team Collaboration
Getolo values collaboration, so be sure to share examples of how you've worked effectively within a team. Discuss any cross-departmental projects you've been involved in and how you contributed to their success.