Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
Preferred qualifications:
- Experience in marketing.
- Experience with marketing and sales operations, financial analytics, or related analytical experience.
- Experience utilizing AI productivity tools to solve complex, multi-layered problems and streamline business or development workflows.
About the job
Whether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, AdSense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the product and help it grow a consumer base. This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end.
Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.
Individual pay is determined by factors including job-related skills, experience, and relevant education or training.
Germany: €76000 - €77500 (EUR) + 15% bonus target + equity + benefits
Learn more about benefits at Google.
Responsibilities
- Execute or manage campaigns, assets, communications, and programs to address user needs, team objectives, and key results (OKRs) and evaluate/analyze campaign performance for optimization, recommend channels for reaching and engaging users, and support, contribute to, or lead integrated channels to meet goals.
- Create, review, or approve marketing content to ensure that positioning of the product is aligned with the product strategy, iterate the content and design along with cross-functional or cross-regional teams based on content standards, styles, and format, and collaborate with the production team to publish the marketing content.
- Identify research needs, scope, manage, or guide user research by leveraging internal and external research partners.
Associate Marketing Manager in Hamburg Arbeitgeber: Google
Google ist ein hervorragender Arbeitgeber, der seinen Mitarbeitern die Möglichkeit bietet, in einem dynamischen und innovativen Umfeld zu arbeiten. Mit einem starken Fokus auf persönliche und berufliche Weiterentwicklung, einer offenen Unternehmenskultur und attraktiven Zusatzleistungen, wie einem großzügigen Bonusprogramm und Aktienoptionen, fördert Google das Wachstum seiner Mitarbeiter. Die Standorte in Deutschland, wie Hamburg, Berlin, Frankfurt und München, bieten nicht nur eine lebendige Arbeitsatmosphäre, sondern auch Zugang zu einem breiten Netzwerk von Branchenführern und kreativen Köpfen.
