Senior Communications Advisor - Stakeholder Engagement

Overview

The Senior Communications Advisor, Stakeholder Engagement is a senior individual contributor role responsible for shaping, modernizing, and executing communications that support the full range of external stakeholder audiences within the Stakeholder Engagement function — including providers, regulators, brokers, agents, consultants, and employer groups.

This role operates at the intersection of business strategy, reputation management, and stakeholder trust.

It requires a communicator with strong judgment, comfort navigating ambiguity, and the ability to anticipate and shape how decisions are received across a diverse stakeholder landscape.

• What You’ll Do
• Enterprise
• Stakeholder
• Communications

Strategy: Serve as a communications advisor across provider, regulator, broker, agent, consultant, and employer audiences, ensuring messaging supports enterprise priorities, affordability goals, and business credibility.

• Develop forward-looking communications strategies that prepare external stakeholders for policy, product, operational, and market changes.
• Translate complex business decisions into clear, credible, and disciplined stakeholder communications that reduce confusion and friction, tailored to the needs of each audience.
• Environmental Conditioning & Trust Building: Proactively shape the external environment to build trust across stakeholder audiences and protect enterprise reputation.
• Anticipate areas of confusion, resistance, or risk among stakeholder groups and develop communications strategies to address them before issues escalate.
• Work collaboratively with internal stakeholders including Legal, Compliance, Government Affairs, Provider Network and Sales, to ensure alignment and consistency.
• Modernization & Strategic

Evolution: Support the future of stakeholder communications by advancing more intentional, prioritized, and impact-focused approaches that strengthen engagement and deliver greater value.

• Identify opportunities to enhance tools, channels, and processes, recommending ways to simplify, modernize, and optimize communications to better meet evolving stakeholder needs and expectations.
• Cross-Functional

Leadership: Operate effectively across Marketing, Sales Enablement, Business & Product Communications, and other Communications functions without direct reporting authority.

Influence outcomes through expertise, credibility, and sound judgment rather than positional power.

Ensure smooth handoffs and coordination across stakeholder audiences.

Showcase knowledge and experience of multiple communications disciplines with demonstrated depth in more than one area.

• Enterprise
• Narrative

Support: Contribute to enterprise affordability communications as they relate to provider, regulator, broker, agent, consultant, and employer audiences.

Ensure all messaging is grounded in business reality, credible to each audience, and aligned with broader enterprise narratives.

Connect system-level affordability strategies to what external stakeholders need to understand and communicate confidently.

What You Bring

• Bachelor\'s degree or advanced degree (where required)
• 5+ years of experience in related field
• In lieu of degree, 7+ years of experience in related field
• Bonus Points
• Extensive experience in enterprise communications, stakeholder communications, or a closely related discipline.
• Strong strategic instincts and the ability to operate independently with sound judgment.
• Comfort working in a structure with high accountability and limited direction.
• Ability to balance empathy for stakeholders with discipline around enterprise priorities.
• High tolerance for ambiguity and an ability to drive clarity where it does not yet exist.
• What You’ll Get
• The opportunity to work at the cutting edge of health care delivery with a team that’s deeply invested in the community.
• Work-life balance, flexibility, and the autonomy to do great work.
• Medical, dental, and vision coverage along with numerous health and wellness programs.
• Parental leave and support plus adoption and surrogacy assistance.
• Career development programs and tuition reimbursement for continued education.
• 401k match including an annual company contribution.
• Where You’ll Work

Our Hybrid Flex approach is built on presence with a purpose – giving you flexibility to work remotely with intentional in-person connection – that supports a workplace that’s flexible, connected, and future focused.

In a Hybrid-Flex role, you’ll work in the office at least two days a week for collaboration and connection.

In a Remote Flex role, you’ll work virtually, with a few in-office visits each year for meaningful moments that matter.

Whether your role is Hybrid Flex or Remote Flex depends on the nature of the work and distance from our Durham headquarters.

We welcome candidates from outside the local area and in any states listed on this job posting.

Onsite expectations will be discussed during the interview process.

• #LI-Hybrid
• Salary Range

At Blue Cross NC, we take great pride in a fair and equitable compensation package that reflects market-price and our starting salaries are typically planned near the middle of the range listed.

Compensation decisions are driven by factors including experience and training, specialized skill sets, licensure and certifications and other business and organizational needs.

Our base salary is part of a robust Total Rewards package that includes an Annual Incentive Bonus*, 401(k) with employer match, Paid Time Off (PTO), and competitive health benefits and wellness programs.

*Based on annual corporate goal achievement and individual performance.

$81,068.00 - $129,708.00

Skills

Communication, Communication Strategy Development, Marketing Communications (Mar Com), Media Communications, Media Management, Media Relations, Message Development, Public Relations (PR), Social Media Communications, Strategic Communication Planning

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