Auf einen Blick
- Aufgaben: Drive growth in the Small Domestic Appliances sector across the DACH region.
- Arbeitgeber: Join Haier, a global leader in home appliances and innovation.
- Mitarbeitervorteile: Enjoy competitive salary, performance incentives, and flexible hybrid or remote work options.
- Warum dieser Job: Be part of a dynamic team shaping the future of household solutions.
- Gewünschte Qualifikationen: Bachelor’s or Master’s in Business/Marketing; experience in SDA or consumer electronics required.
- Andere Informationen: Opportunity to travel within the DACH region and attend industry events.
Das voraussichtliche Gehalt liegt zwischen 43200 - 72000 € pro Jahr.
Business Development Manager DACH
Business Development Manager DACH
Apply locations MĂĽnchen time type Full time posted on Posted 6 Days Ago job requisition id REQ-21968
The challenge
We are seeking a highly motivated and experienced Business Development Manager to drive growth and market expansion within the Small Domestic Appliances (SDA) sector across the DACH region.
The ideal candidate will possess a deep understanding of the SDA market, a strong network of industry contacts, and a proven track record in developing and executing successful sales strategies.
As a business, Haier has focused its energy and expertise on one goal; producing the best home appliances to ensure the highest consumer satisfaction. We believe that we can only contribute to a simplified everyday life by working alongside our customers and consumers and through gaining a true understanding of their needs. You will play a key role as Business Development Manager SDA DACH to help continue our success.
If you’d love to take responsibility for driving our business growth, we’d love to hear from you.
The position is offered on a Hybrid or Remote working basis depending upon location, with travel to our Munich office as required.
What you will do
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Identify and develop new business opportunities to expand market share in the SDA sector across the DACH region.
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Build and maintain relationships with key retailers, distributors, and e-commerce partners supporting their growth plans.
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Manage relationships with existing accounts; retail and online.
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Develop and implement strategic sales plans to drive revenue growth and meet company objectives.
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Conduct thorough market research to identify trends, competitor activities, and customer needs.
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Collaborate with cross-functional teams, including Marketing, Product Development, and Supply Chain, to ensure successful product launches and market penetration.
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Negotiate and manage contracts, pricing structures, and promotional activities with key accounts.
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Monitor sales performance, analyze key metrics, and report on business development initiatives.
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Represent the company at industry events, trade shows, identifying networking opportunities to enhance brand visibility.
What you need to succeed
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Bachelor’s or Master’s degree in Business, Marketing, or a related field.
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Extensive experience in business development, sales, or account management within the SDA or consumer electronics industry.
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Strong knowledge of the DACH market, including key players, distribution channels, and industry trends.
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Excellent negotiation, communication, and relationship-building skills.
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Proven ability to deliver sales and achieve revenue targets in a competitive market.
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Self-motivated, results-oriented, and able to work independently as well as part of a team.
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Proficiency in German and English (written and spoken); additional language skills are a plus.
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Willingness to travel frequently within the DACH region.
What We Offer
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A dynamic and fast-paced work environment in a growing industry.
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Competitive salary and performance-based incentives.
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Opportunities for professional growth and career advancement.
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Working with a collaborative and ambitious international team.
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Flexibility with hybrid or remote work options, depending on location.
Haier Europe is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, or other characteristics protected by law.
About Us
Haier Europe is part of the Haier Smart Home, the No. 1 company globally in major appliances and among the Fortune\’s Global 500 and World\’s Most Admired Companies. Haier Smart Home has a network of 10 R&D centers, 71 research institutes, 35 industrial parks, 143 manufacturing centers and a sales network of 230,000 nodes around the world.
We are the world\’s only IoT Ecosystem Brand that has been ranked in the Kantar BrandZ Top 100 Most Valuable Global Brands for 5 consecutive years. We also ranked as the #1 Global Major Appliances Brand according to Euromonitor International for 15 consecutive years. In 2023, we achieved revenues of approximately € 33.6 billion. In Europe, under our high-end brands, including Candy, Haier and Hoover, we are designing the new era of living by offering our household solutions and scenarios to over 45 markets in Europe and beyond. Haier Europe is headquartered in Vimercate (MB), Italy.
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Business Development Manager DACH Arbeitgeber: Haier Europe

Kontaktperson:
Haier Europe HR Team
StudySmarter Bewerbungstipps 🤫
So bekommst du den Job: Business Development Manager DACH
✨Tip Number 1
Fokussiere dich auf den Aufbau deines Netzwerks in der DACH-Region. Nutze Plattformen wie LinkedIn, um Kontakte zu Schlüsselakteuren in der SDA-Branche zu knüpfen und deine Sichtbarkeit zu erhöhen.
✨Tip Number 2
Informiere dich über aktuelle Trends und Entwicklungen im SDA-Markt. Zeige in Gesprächen, dass du die Branche verstehst und bereit bist, innovative Lösungen anzubieten, die den Bedürfnissen der Kunden entsprechen.
✨Tip Number 3
Bereite dich darauf vor, deine Verhandlungskompetenzen unter Beweis zu stellen. Übe, wie du Verträge und Preisstrukturen effektiv verhandeln kannst, um die besten Ergebnisse für das Unternehmen zu erzielen.
✨Tip Number 4
Nutze Branchenveranstaltungen und Messen, um dein Netzwerk zu erweitern und potenzielle Geschäftspartner zu treffen. Diese Gelegenheiten sind ideal, um Beziehungen aufzubauen und die Marke Haier zu repräsentieren.
Diese Fähigkeiten machen dich zur top Bewerber*in für die Stelle: Business Development Manager DACH
Tipps für deine Bewerbung 🫡
Understand the Role: Make sure to thoroughly read the job description for the Business Development Manager position. Highlight the key responsibilities and required skills, and think about how your experience aligns with these.
Tailor Your CV: Customize your CV to reflect your relevant experience in business development, particularly within the SDA or consumer electronics industry. Use specific examples that demonstrate your success in driving growth and managing relationships.
Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of the DACH market and your strategic approach to business development. Mention your network of industry contacts and how you can leverage them to benefit the company.
Highlight Language Proficiency: Since proficiency in German and English is essential for this role, make sure to clearly state your language skills in both your CV and cover letter. If you have additional language skills, mention those as well.
Wie du dich auf ein Vorstellungsgespräch bei Haier Europe vorbereitest
✨Understand the SDA Market
Make sure to research the Small Domestic Appliances (SDA) sector thoroughly. Familiarize yourself with current trends, key players, and market dynamics in the DACH region. This knowledge will help you demonstrate your expertise and show that you're ready to drive growth.
✨Showcase Your Network
Highlight your existing relationships with retailers, distributors, and e-commerce partners during the interview. Discuss how these connections can be leveraged to expand market share and support business growth, as this is a crucial aspect of the role.
✨Prepare for Strategic Discussions
Be ready to discuss your experience in developing and implementing successful sales strategies. Prepare examples of how you've driven revenue growth in previous roles, and be specific about the metrics you used to measure success.
✨Demonstrate Negotiation Skills
Since negotiation is a key part of the job, prepare to discuss your approach to managing contracts and pricing structures. Share specific examples of successful negotiations you've conducted, emphasizing your ability to achieve favorable outcomes for both parties.