Description
Responsibilities
Qualifications
We are seeking a passionate and driven Working Student to join our Digital Marketing team. As a key member of our team, you will play a vital role in supporting our digital marketing efforts and contributing to the success of our global web and mobile solutions.
Responsibilities
- Assist in creating and editing content (grammar and spelling) and articles in German and English for the Digital Hub (intranet)
- Coordinate and support product campaign projects
- Generate reports, analyses and presentations, including the preparation of KPIs and recommendations
- Create and coordinate newsletter and email campaign content to keep our customers up-to-date
- Ensure smooth email tracking and newsletter dispatch, providing support to the team and business unit as needed
- Work independently in our email automation tool, Marketo, to set up events (webinars) and related email communications
- Support the analysis, design and optimization of our online marketing activities, including SEO and social media
- Create landing pages for campaigns and manuals to enhance our digital presence
Qualifications
- Currently enrolled in a full-time study program in business, communication or a related field, preferably with a focus on marketing, communication or media
- Prior experience in online marketing is preferred but not mandatory
- Demonstrated affinity for numbers and analysis, with the ability to present findings through KPIs and their relationships
- Technical aptitude and excellent MS Office skills, particularly Excel and PowerPoint
- Fluent communication in German and English, both written and spoken
- Enthusiasm for learning new topics and a proactive approach to self-development
- Excellent organizational and time management skills to balance multiple tasks
- A creative and innovative mindset to contribute fresh ideas to our digital marketing strategies
