B2B Marketing Manager (all genders)

About this position

Do you thrive in a dynamic team environment where you can implement innovative marketing strategies? Do you enjoy crafting impactful email campaigns and compelling content to foster strong customer relationships? Are you motivated to drive the success of marketing initiatives and deliver measurable results?
Then heyData is your next stop!
As B2B Marketing Manager (all genders), you’ll play a key role in our dedicated marketing team. Your focus will be on email marketing, newsletter campaigns, content and funnel optimization, as well as project management—all aimed at elevating customer satisfaction. You’ll leverage your expertise in digital marketing and your keen eye for trends to achieve visible success across multiple channels.

Your mission

• Unifying and overseeing all communication with leads, opportunities, and existing customers to ensure a satisfying user experience across the customer lifecycle.
• Develop and implement a tailored approach and communication strategy for various products and frameworks as well as specific roles and target groups.
• Manage, grow, and optimize email subscriber lists for newsletters and nurturing sequences.
• Support targeted marketing strategies and campaigns to enhance the customer experience.
• Optimize blog articles and landing pages to grow our audience, collaborate with content creators to ensure relevant insights for email subscribers.
• Conduct market research and analyze customer behavior and feedback to identify trends and opportunities for improvement.
• Collaborate closely with cross-functional teams such as Sales, Business Intelligence, Account Management, and Product in order to understand their needs and provide the support they need.

What we are looking for?

• Bachelor’s degree or higher in Marketing, Communication, Business Administration, or related field.
• Proven experience in online marketing and customer relationship strategies for at least 2 years, preferably in a B2B and SaaS environment.
• Manage multiple marketing projects simultaneously, ensuring timely delivery and quality results.
• Strong analytical skills and proficiency in data analysis, marketing automation, and CRM software, ideally HubSpot, are essential.
• A good understanding of email marketing platforms, content management systems, and analytics tools is a plus.
• Excellent communication skills, team-player capabilities, and interpersonal skills.
• Proficiency in both German and English languages on a professional level.
• Ability to tailor communication strategies for diverse audiences.
• Experience in measuring and improving marketing outcomes and customer satisfaction metrics.

Why heyData?

• Be part of something big: Join a rising star in the startup world with the mission of becoming the leading compliance platform.
• Growth opportunities: We offer clear development paths and the chance to take on responsibility from day one.
• Amazing team: Work with a motivated, dynamic group with backgrounds in top-tier consultancies, startups, VCs, and law firms.
• Flexible working: Whether from our beautiful office in the heart of Berlin Mitte or remotely, you choose what works best for you.
• Team culture and events: Regular events and shared experiences ensure an inspiring and connected work environment.

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