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- Aufgaben: Lead B2B and B2C marketing efforts, manage budgets, and coordinate projects.
- Arbeitgeber: Join horizoom, a dynamic online access panel provider based in Berlin, focused on people-first values.
- Mitarbeitervorteile: Enjoy flexible working hours, remote options, profit-sharing, and wellness perks like massages.
- Warum dieser Job: Be part of a growing team that values creativity, collaboration, and personal development.
- Gewünschte Qualifikationen: 3+ years in marketing, strong analytical skills, and proficiency in German and English required.
- Andere Informationen: No lengthy cover letters needed—just show us your passion and skills!
Das voraussichtliche Gehalt liegt zwischen 43200 - 72000 € pro Jahr.
As a service-oriented and data-driven online access panel provider, horizoom has set itself the goal of generating real added value as a partner at eye level. Founded in Berlin in early 2023 and with currently 18 employees, we do not consider people as a resource, but think people first! We put our team, our survey participants and our customers in the center of our trade.
As part of our growth, we are looking for you to join us in Berlin or Cologne, become a part of horizoom!
Responsibilities
- Support and later independent supervision of B2B marketing and B2C marketing (panelist recruitment for in cooperation with our full-service agency in the areas of affiliate, SEO, SEA, social, telephone, mail)
- Co-budget responsibility for the marketing and recruitment budget
- Co-responsibility for the company and panel websites (texts, newsletters, etc.) and social media channels (B2B and B2C)
- Organization of trade show appearances (booth and merchandise)
- Further development of website features and other marketing tools
- Advertisement planning on- and offline as well as industry publications
- Design of flyers, brochures and advertisements in cooperation with external service providers
- Review and approval of print and online advertising materials
- Internal communication to coordinate projects across departments
- External communication with agencies, service providers and business partners
- Close cooperation with the Sales and Panel Management departments
What you bring with you
- Ideally completed business administration or marketing studies or a comparable qualification
- At least 3 years of relevant professional experience ideally in online and offline marketing of an advertising company, advertising or online agency
- Good MS Office skills, especially Word, Excel and PowerPoint
- Very good German and good English skills, both written and spoken
- Very good analytical thinking skills and confident handling of figures and reports
- Very good knowledge of web-based tools such as content management systems and analysis tools (e.g. WordPress, Google Analytics, Matomo, etc.)
- Technical understanding up to programming knowledge (HTML5, Java…) an advantage
- Organizational and communication skills, empathy in dealing with customers and colleagues
- Ability to work in a team and in contact, service-oriented work
- Independent and responsible way of working
- Market research knowledge is helpful, but not mandatory
We offer you
- Flexible working time models
- Office as an ideas workshop & remote work in the creative atmosphere of our own office in a co-working space
- Attractive annual leave model
- Work-life balance
- Participation in company success through employee profit-sharing program
- Meditation and monthly massages
- Employee team events
- Employee training & development (in-house training, external training, mentoring, etc.)
- Extra parental leave for fathers with limited, reduced working hours without loss of salary
- Respectful interaction with each other, characterized by high esteem, trust and team resilience
- …and much more!
We don’t need a long cover letter – just tell us who you are and why we are exciting for you. To do this, please send your resume, work samples and salary requirements by email to
#J-18808-Ljbffr
(Senior) Online Marketing Manager (m/w/d) Arbeitgeber: horizoom GmbH
Kontaktperson:
horizoom GmbH HR Team
StudySmarter Bewerbungstipps 🤫
So bekommst du den Job: (Senior) Online Marketing Manager (m/w/d)
✨Tip Number 1
Familiarize yourself with the latest trends in B2B and B2C marketing, especially in the context of online access panels. This knowledge will help you demonstrate your understanding of the industry during interviews.
✨Tip Number 2
Network with professionals in the online marketing field, particularly those who have experience in advertising companies or agencies. Attend relevant events or webinars to make connections that could lead to referrals.
✨Tip Number 3
Showcase your analytical skills by preparing examples of how you've used data to drive marketing decisions in your previous roles. Be ready to discuss specific tools like Google Analytics or Matomo that you've worked with.
✨Tip Number 4
Research horizoom's current marketing strategies and campaigns. Being able to discuss their approach and suggest potential improvements can set you apart as a proactive candidate who is genuinely interested in the company.
Diese Fähigkeiten machen dich zur top Bewerber*in für die Stelle: (Senior) Online Marketing Manager (m/w/d)
Tipps für deine Bewerbung 🫡
Understand the Company Culture: Before applying, take some time to understand horizoom's values and culture. They emphasize a people-first approach, so reflect this in your application by highlighting your teamwork and service-oriented mindset.
Tailor Your Resume: Customize your resume to showcase your relevant experience in both B2B and B2C marketing. Highlight specific projects or achievements that demonstrate your analytical skills and proficiency with web-based tools.
Craft a Concise Cover Letter: Although they don’t require a long cover letter, make sure to succinctly express who you are and why you find horizoom exciting. Mention your passion for marketing and how your skills align with their needs.
Prepare Work Samples: Gather work samples that showcase your previous marketing campaigns, content creation, or any relevant projects. This will help demonstrate your capabilities and give them insight into your style and effectiveness.
Wie du dich auf ein Vorstellungsgespräch bei horizoom GmbH vorbereitest
✨Show Your Data-Driven Mindset
Since the role emphasizes a data-driven approach, be prepared to discuss specific examples of how you've used data to inform your marketing strategies. Highlight any tools you've used, like Google Analytics or Matomo, and how they impacted your decision-making.
✨Demonstrate Your Team Spirit
horizoom values teamwork and collaboration. Share experiences where you successfully worked with cross-functional teams, especially in marketing projects. Emphasize your communication skills and how you foster positive relationships with colleagues and clients.
✨Be Ready to Discuss B2B and B2C Strategies
The position involves both B2B and B2C marketing. Prepare to talk about your experience in these areas, particularly in panelist recruitment and how you've engaged different audiences through various channels like social media, email, and trade shows.
✨Express Your Passion for Marketing
Convey your enthusiasm for online marketing and staying updated with industry trends. Discuss any recent marketing campaigns that inspired you or innovative ideas you have for enhancing horizoom's marketing efforts, showing that you're proactive and forward-thinking.
