Strategic Marketing Manager (m/f/d) (m/w/d)

IMS Nanofabrication GmbH is a high-tech Austrian company with headquarters in Brunn am Gebirge and further subsidiaries in Vienna, Taiwan, South Korea, and the USA. We are a leading global supplier in the field of semiconductor technology. With our mask writers, we contribute significantly to the global semiconductor industry and enable the production of state-of-the-art chips that are used in powerful cell phones, PCs and data centers. Strategic Marketing Manager (m/f/d) We are looking for a passionate strategic marketer to execute high-impact marketing strategies to drive business growth and strengthen brand positioning. In this role, you will leverage market analysis, customer insights and data analytics to identify new opportunities and optimize go-to-market initiatives. You will work closely with cross-functional teams to ensure marketing activities are aligned with business objectives. In addition, you will monitor industry trends, competitive landscapes and technology developments to refine strategic approaches, maximize ROI and accelerate market expansion. If you have a passion for marketing and innovation, we look forward to receiving your application! Your Responsibilities: * Execution of product launches, positioning strategies and marketing campaigns to generate leads, increase customer engagement and accelerate sales conversions * Implement pricing strategies and creating price lists for products and services * Performing market research and modelling by conducting and consolidating comprehensive market analyses to identify trends and forecast medium and long-term demand * Carrying out competitive Analysis by conducting in-depth SWOT analyses * Sharpen product collaterals, USPs, event presentations and related product trainings together with product management Your Qualification: * Master\’s degree in Business Administration (MBA), Finance, Economics, Data Analytics, or a related field * 5 years of experience in Strategic Marketing for complex technical products in B2B industries requiring deep technical expertise * Track record in developing and executing strategic marketing strategies * Proven experience in developing and executing go-to-marketing strategies, marketing campaigns, product launches as well as market research & competitive intelligence * Experience in collaborating with cross-functional teams, including sales, finance, and product management * Strong communication and interpersonal skills as well as the ability to build relationships with stakeholders * Strong analytical and problem-solving skills to interpret sales data and optimize performance * Detail-oriented working style with strong organizational and project management skills to handle multiple initiatives We offer: * We are a leading high-tech company with headquarters in Austria and international subsidiaries (Taiwan, Korea, USA) * Excellent professional and personal development opportunities in an international company * Very collegial and motivated team with short communication channels * Top-equipped workplace (modern office, laptop, height-adjustable desk, very good company restaurant) * Independent, responsible tasks in a dynamic company * Flexible working times and possibility of home office * An attractive salary package that starts at an annual gross salary of 84.000,- EUR for this position and can be higher depending on experience (KV Metal Trade). In addition, all employees benefit from the company\’s success with an IMS bonus program. Employees\‘ voices Video Our Values * Reliability * Innovation * People Your Benefits * Beverages * Fruits * Events * Development * Health * Buddy System * Discounts * Working Hours * Cooperative Spirit * IMS Restaurant * E-Charger * Free Parking * Home Office * Flexitime Further information about IMS Nanofabrication can be found at www.ims.co.at. Apply now IMS Nanofabrication GmbH Wolfholzgasse 20 – 24 Brunn am Gebirge Austria +43 2236 37 310 www.ims.co.at We write the future.